Into Unscientific

Chapter 595 Coca-Cola Sells Big!

".Questionnaire?"

Looking at the piece of paper that Jiang Jingshan took out like a magic trick.

Yevgenyev raised his brows, a trace of surprise visible to the naked eye appeared on his face.

Questionnaires are part of market-oriented research. To be honest, this kind of thing is still very common in Europe and the United States.

For example, Kellenk Advertising Company conducted market research by mailing cards in 1911, and Harvard University established a business research institute in 1914.

Now there is an industry research company called Nielsen across the sea, which specializes in relevant analysis in this area. Its main business is to distribute questionnaires and flyers on the street, and its annual income can reach more than 500,000 US dollars.

but

The reason why this kind of behavior is relatively common in Europe and the United States is largely due to the fact that European and American countries already have a relatively complete marketing framework to support them under the background of this era.

But now that all disciplines in Huaxia are in a primitive state. It can even be said that the germination cannot be seen. How could they even think of doing a questionnaire?

This surprised Yevgenyev a little.

Then he hesitated for a moment, took the questionnaire from Jiang Jingshan, and read it carefully.

As Jiang Jingshan said, the content of the questionnaire is very simple, with a total of five questions:

The first question is 【What is your evaluation of the sweetness of the sample sample? ], the options are [too light], [slightly light], [just right], [slightly sweet], [too sweet].

Then there is the evaluation of the degree of bubbles and the comprehensive score, etc., and the options are also divided into low to high.

Only the last question is slightly special, it asks about the intended price:

[Do you accept retail sales of beverages in rubles? What is the expected price you can accept for a bottle of 500ml Coke? 】

There is no check mark in this column, and Yevgenyev himself needs to write down the answer.

Seeing this, Yevgenyev thought for a while, and quickly ticked several options such as [just right] and [slightly less bubbles].

Then he hesitated for a moment at the last question, and wrote down a final answer:

[Accept, 2 rubles/bottle].

In this day and age, a 500ml bottle of wheat vodka costs about 5 rubles, depending on the quality.

For example, Smirnoff vodka, one of the best quality vodka, costs about 10 or even 15 rubles, while the low-quality vodka produced in Murmansk costs only 3-4 rubles.

This is almost the same nature as the liquor of later generations. The old village chief must not be able to compare with Wuliangye.

So for Yevgenyev.

He can accept a 500ml bottle of Coke if it sells for 4 rubles or even 5 rubles, but he will definitely not write down his true thoughts foolishly in this kind of questionnaire.

After all, today's Mao Xiong also implements a rationing system, and if you can save some money, you may be able to use it elsewhere.

Then less than a minute.

Yevgenyev filled out the questionnaire and couldn't wait to ask Jiang Jingshan:

"Comrade, can I have another Coke?"

Jiang Jingshan took the questionnaire from him, looked at it carefully, and then showed a smile as bright as seeing a krypton gold sow:

"sure."

As the core department store in Maoxiong's core area, Gum's department store naturally cannot have a low proportion of elite customers.

Especially on the second floor, which is a floor with a lot of imported goods, the consumption level will basically not come up—at least not when the department store just opened.

Therefore, situations like Yevgenyev's are naturally not rare.

In fact, after the booth began to attract the attention of passers-by, many people like Yevgenyev who had tasted Coke in Europe or drank Coke in Maoxiong's country quickly appeared.

Some of them were quite reserved and asked about the price after the tasting, while some twisted their bodies directly like readers who were urging the update, and some of them asked for Coke.

Except for these elites.

Many civilians who had never drunk Coke also participated in the tasting meeting, and some of them even broke out with higher enthusiasm than Yevgenyev and others.

So soon, as the word spread, the people near the Coke booth gradually began to gather more and more.

Two hours later.

"Old Liu!"

I saw Yang Wen struggled to get away from the booth under the cover of an international student, and quickly found Liu Yunquan behind him. In his haste, he even forgot the name "Comrade Yunquan":

"Old Liu, I can't stand it anymore, how many boxes of Coke do we have left?"

"Where is there still a box?"

At this time, Liu Yunquan had just escaped from the entanglement of a fat man. Hearing this, he couldn't help but wiped the sweat from his forehead, and complained:

"These bears are all so crazy. They are reserved and ask the price, and the scheming ones pretend to be passers-by and want to drink the second round, and the irritable ones just throw down the ruble and want to grab a drink!"

"I don't know the exact number in the warehouse. Anyway, there are at most a hundred bottles left—the original 1,200 bottles are our three-day supply!"

Yang Wen opened his mouth when he heard the words, but he still didn't speak in the end.

Although as the secretary of a certain big shot, Yang Wen had a general understanding of Mao Xiong's liking for Coke before coming to Mao Xiong.

But still that sentence.

What Yang Wen and the others know is only information that is biased toward individuals or small-scale groups, such as friends around him, classmates in college, and so on.

No matter how much this information is known, it is difficult to accurately predict the behavior of large groups.

Just like many people know that Zhou Chuanxiong's "Twilight" is widely sung, but until you see the tickets for Zhou Chuanxiong's concert sold out in seconds after they go on sale, and you can only honestly go back and code the words, it is difficult for you to be honest with this uncle. There is a direct perception of the number of fans.

This is the case with Yang Wen and Liu Yunquan right now.

Not long ago, as more and more people gathered around the booth, Liu Yunquan and the others discovered a problem:

The situation seems to be out of their control - this situation is directly reflected in the traffic status on the second floor.

As mentioned earlier, the entrance layout of the second floor of GUM Department Store is a T-shape, that is, people can walk on both sides of the escalator.

The booth of the rabbits is located on the left side, which means that no matter how congested it is, the right side can still pass through—it just takes a few more steps.

But at this moment, not to mention the left side where the booth is located, even most of the right side area is already crowded with people who want to try Coke.

If it weren't for these hairy bears still maintaining a basic order and no crowding, Liu Yunquan would have thought it was a robbery

In addition, with the development of the situation, Liu Yunquan and Yang Wen also met various people.

Among them, some scholars with a better attitude or quality like Yevgenyev left regretfully after asking the rabbits not to sell Coke.

There are also all kinds of irascible old brothers or local tyrants, and of course there are more of them who want to have another drink with them.

The most outrageous thing is that there is also an ordinary-looking young man. While Yang Wen and others are not paying attention, this gentleman rushes to the back of the table, picks up the pot of ginger cola and pours it into his mouth—the temperature of the thing tmd at least 70 degrees!

It can only be said that the outrageous degree of the situation far exceeded the earliest expectations of Yang Wen and others.

"Secretary Yang! Director Liu!"

While Yang Wen was talking with Liu Yunquan, a female officer with short hair suddenly walked up to them and said hastily:

"Secretary Yang, Director Liu, there is a situation!"

Liu Yunquan has been engaged in outreach work all year round, and his reaction speed is slightly faster than Yang Wen. Hearing this, he took the lead to ask:

"Xiao Zhao, what's going on? Is it possible that someone finally took the AK to grab a Coke?"

"no no."

The female officer named Xiao Zhao took a few breaths with her hands on her waist, then pointed to the booth and said:

"Director, someone who claims to be Mao Xiong Trade Bureau wants to see you, saying that he wants to talk about the Coca-Cola business."

Liu Yunquan was startled for a moment.

After a while.

He turned his head and looked at Yang Wen, with an inexplicable smile on the corners of his mouth.

finally here

And at the same time when Liu Yunquan and Yang Wen went to discuss with the members of Mao Xiong Trade Bureau.

Several formally dressed men and women were walking side by side on a road hundreds of meters away from GUM Department Store.

Based on their appearance and standing, the pedestrians can be divided into two smaller groups:

One group consisted of two men, one in his early 50s with a pot belly and the other in his early thirties who looked like the former's secretary or henchman.

Judging from their clothing, blue eyes and deep eye sockets, they are obviously locals of Maoxiong—and most of them are official personnel with duties.

The other group has a relatively larger number, consisting of four men and one woman, a total of five people, ranging in age from their twenties to their fifties.

These five people also have typical European white skin color, wearing suits that are relatively rare for Mao Xiong today, and have green pupils, obviously from other than Mao Xiong.

"Mr. Illus."

After walking for a while, the little old man in his fifties from Mao Xiong's side suddenly said:

"I don't know how prosperous the Red Square is compared to your Frankfurt Roman Forum in Germany?"

Hearing this, a handsome-looking man in his forties among the five pondered for a moment and said:

"Mr. Markov, to be honest, in my personal opinion, compared with the Red Square, the Roman Forum has a relatively obvious sense of age, but the Red Square has a more shocking sense of majesty."

"The two squares have two completely different styles. It is difficult to compare which is better and which is not, let alone the degree of prosperity, don't you think?"

"Of course, if your bustling refers to the number of people, then the Red Square is obviously better - after all, the Roman Forum is not even one-third the size of the Red Square."

The little old man named Markov did not answer.

On the other side, Illes continued:

"However, Mr. Markov, although Venice Square and Red Square cannot be said to be better or worse, they have a special origin in history."

"The Roman Forum is the place where the emperor of the Holy Roman Empire celebrated his coronation ceremony in Germany, while the Red Square was built after Ivan III married Princess Sophia. The architects of the two are still from the same family."

"The later Tsarist Russian Dynasty even claimed to be the Third Rome, and the influence has continued to this day. Therefore, in a sense, Germany and Maoxiong can also be regarded as relatives, are you right?"

Markov glanced at Illes upon hearing this, and said with a smile:

"What a relationship, so Mr. Illes, that's why we're selling you gas?"

Seeing that Markov pierced his little Jiujiu, Illes didn't feel embarrassed at all, but said frankly:

"Mr. Markov, please believe me, if you can agree to this proposal, then this will definitely be a win-win transaction."

"This transaction has nothing to do with politics, but affects the foundation of the people's livelihood in Germany, and Mao Xiong can earn a lot of benefits, so why not do it?"

This time, Markov was no longer eccentric.

Although this German named Illus was as perceptive as Da Baobei, there was nothing wrong with what he said above.

Natural gas trading is a very normal resource trade, just like the international import and export of wheat and rice, it is a kind of resource complementarity, and both sides of the trade are indeed profitable.

If not.

Illus and the others won't appear here either.

Of course, I thought so in my heart, and Markov would definitely not say it out of his mouth, after all, the negotiation is over now.

As the person in charge of the reception of the outreach department, his only task today is to be a tour guide to pass the time, and he will be able to receive overtime allowances when Mao Xiong makes a decision.

So soon, Markov pulled his mind back to reality:

"Okay, Mr. Illes, it's meaningless for you to tell me about trade matters. The decision is still in the hands of the big shots on both sides."

"Since that's the case, let's put this boring question aside for now. Today, I'll take you on a tour of the Red Square."

"In a sense, you are the first batch of Germans to walk on Red Square with both feet."

What Illes said before was also an instinctive reaction, so I have no objection to Markov's arrangement:

"As you please, Mr. Markov."

In fact, according to Mao Xiong's original estimate, Illes and the others should not appear on the Red Square today—they should be conducting trade negotiations in the Kremlin right now.

As a result, what Mao Xiong did not expect was that the willingness to cooperate expressed by Illes and others today was so sincere that they made concessions on some conditions that Mao Xiong thought would be difficult to grapple with, and it ended early. talks.

After all, Moscow is very cold and haggard these years, and Germany is already freezing to pieces.

As a result, after the negotiations ended early, Markov was temporarily ordered to take Illes and others on a round of visits in Moscow.

Because of this, Mao Xiong didn't make specific plans in advance.

Think here.

Markov's mind turned rapidly.

When visiting Red Square, it is essential to visit the building.

There are five landmark buildings on Red Square, not to mention the Kremlin. Illes and the others have just come out of it for a while, so there is definitely no reason or need to go back.

As for the remaining three churches.

You must know that these three churches are all pure Orthodox churches, and the Germany where Illus and the others came is a standard Protestant country-the least believer is also Catholic.

Orthodox, Catholic, and Protestant, these are the three major branches of Christianity, and almost from the day they separated, they have never stopped fighting in various ways.

Not to mention that today is still Sunday, and the church is full of sermons, if you take Yiles and the others to any Orthodox church at this time.

That would be great fun.

After all, in religion, heretics are more hateful than heretics.

Maybe it will affect the negotiations between Mao Xiong and Germany in the end. After all, this Illes is also a very powerful outreach person in charge. This time the negotiation has a veto power of Germany.

So soon.

Markov chose the only answer he could choose, and pointed to a building hundreds of meters away:

"Several, let's go to Gum Department Store to visit."

Note:

Grandma's health is a bit bad, she was hospitalized suddenly, without any preparation, she will ask for a day off tomorrow and hope for approval.

The monthly ticket is over 4,500, and this month plus today’s update of 51,000 words, plus tomorrow’s leave, means that 189,000 words will be updated in the next 23 days, a minimum of 8,217 per day.

In addition, today 7.7, everyone, don't forget the national humiliation

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