My Age of Investment

Blackburn did not come to Stanford alone. He was accompanied by a number of middle-level Amazon managers from the legal department, e-commerce business department, and user growth department.

From this, it can also be seen that Amazon has high hopes for this cooperation, and the negotiating team it dispatched is very formal and complete.

The Facebook office is not big enough to accommodate so many people. Old John arranged the negotiation place in the luxurious office last time.

There were five people present at the negotiation on Facebook's side, the three founders and old John, and Andrew.

After the two sides shook hands and exchanged a few words, they sat on both sides of the long conference table, sitting opposite each other, with a clear distinction.

Blackburn took the lead and said, "Daren, I said before that we will definitely have greater opportunities for cooperation.

Haha, sure enough I was expecting it!

Facebook's achievements are outstanding, and it also allows us to see more room for mutual benefit and win-win results.

The main purpose of this visit is to re-sign the cooperation agreement.

According to the conditions you mentioned last time, after research and analysis, we can agree to pay Facebook twenty dollars for every effective new user you recommend to sign up for Amazon.

And give every new user a $10 coupon.

The coupons are common to all platform stores, with a minimum of $10 when you spend $20 or more, and are valid for 90 days.

The judgment rule for valid new users is that the second order shopping behavior occurs within 90 days, and the account cannot be registered on the same computer...

The store for the second order shopping can be the T-shirt store opened by Facebook, or the shoes, bags, clothing, etc. stores opened by other enterprises and individual sellers. "

While speaking, Blackburn looked at Xia Jingxing with a smile, observing the subtle expressions on the latter's face.

Xia Jingxing's expression was as usual, and he quietly listened to the other party's conditions.

Amazon is worthy of being a big company, and there are many smart people. The conditions quoted have closed many loopholes, and it is obviously more beneficial to Amazon.

A new user can make two consecutive purchases within three months, which should not be much worse, not to mention the complete development of a loyal Amazon customer.

And Amazon only has to pay the price of 30 dollars!

The commission for products sold will also be drawn at 15%, which can at least make up for nearly $4.50. The cost Amazon actually pays for each user is about $25.50.

Because Facebook T-shirt at least 9.9 US dollars, users buy at least one piece each time they place an order, and the other 10 US dollars coupons can only be used for orders over 20 US dollars.

The user makes a second purchase and uses the coupon. The two orders total at least nearly 30 US dollars, and the product commission is 15%, which is 4.5 US dollars.

If a customer directly places an order of more than 100 or 200 US dollars for the second shopping, then Amazon can not only recover the full cost, but even make a small profit.

Chicken thief, too chicken thief!

Xia Jingxing glanced at Old John, who winked at him.

Seeing that Xia Jingxing did not speak, Blackburn reminded: "Daren, what do you think? This condition is very favorable, and it is also a precedent set by Amazon to take care of Facebook.

No partner before you could get such a big concession from Amazon. "

Xia Jingxing chuckled, "Mr. Blackburn, then I will also talk about my conditions."

Compared with his index finger, he said, "First, valid users cannot be judged by generating secondary shopping behaviors, as long as new users sign up for Amazon, they have to count money.

We are responsible for bringing in new users, and the conversion work should not be our responsibility.

Unless you give us a portion of the revenue these customers bring to Amazon?

But this is obviously unrealistic, right?

So, my opinion is that the compensation and the obligation should be equal! "

Several other middle-level Amazon members have been unhappy,

Amazon, a company with a market value of 10 billion, is willing to cooperate with a small company that is still working in school.

These people were about to refute, but were stopped by Blackburn's eyes.

Blackburn was someone who had seen the big scene, he was very calm, the smile on his face did not diminish, he raised his hand to signal Xia Jingxing to continue.

Xia Jingxing directly ignored the expressions of the middle Amazons, and continued to speak as if he didn't see the same thing:

"Second, $20 is too little, we're asking for $50."

"Third, Amazon must waive Facebook's 15% commission on products."

"Fourth, warehousing, logistics, return processing and other fees are still free."

Xia Jingxing got used to it with his fingers and almost said the fifth rule.

In fact, there are only four of these, and there are no more requirements.

Facebook may become an e-commerce business in the future, but for now, it is still mainly to seize the social market. There is no need to open up new battlefields, make enemies everywhere, and put the cart before the horse!

Amazon's development is not slow, and its reputation is getting bigger and bigger.

These student users on Facebook may not currently be Amazon users, but they will basically become Amazon users in the next few years as they graduate.

It is useless for Facebook to hold these users tightly, because it will be at least ten years before Facebook wants to do e-commerce.

Since it is useless, it is more practical to sell it for some money.

They all treat this as a business, and Facebook naturally has to fight for a higher price for itself.

Because in addition to money, Amazon can not bring other resources to Facebook for the time being.

The Amazon cloud, optional, is not that great at the moment.

After listening to Xia Jingxing's conditions, Blackburn nodded and said, "Except for the fourth, the other three cannot agree to you.

Product commissions are one of Amazon’s main sources of income, and it’s impossible to destroy our roots for a small partnership.

The $50 offer is way too high, in fact, as you can see from Amazon's earnings report, we've just reached revenue balance and it's impossible to drag ourselves into a vortex of losses.

$20 is our final offer.

As for the determination of valid users, we can negotiate again.

For example, if the coupon validity period is extended to half a year, within half a year, if a new user has a second shopping behavior, we will all consider it as a valid user. "

Xia Jingxing shook his head, "How do we know whether users have secondary shopping behaviors? All these data are in your hands."

"Daren, Amazon is a big company and there is absolutely no room for us to do anything dishonest."

Andrew coughed, "This can't be guaranteed with words."

"It can be written into the contract. If there is fraud, we are willing to pay double compensation."

Blackburn knew that Andrew was a lawyer, so he proposed to use contracts and laws for protection.

"Then we will form a team to share and supervise the shopping data of users who are diverted from Facebook."

As soon as Xia Jingxing finished speaking, Blackburn shook his head and said, "This is impossible, what should I do if user data is leaked?"

Xia Jingxing didn't believe these nonsense, he had seen a lot of small companies cooperating with big companies, it was so dirty!

This is why he emphasized the original intention of paying new users to sign up, not to engage in secondary shopping, and to be effective users.

The data is in the hands of Amazon, it is not easy to do it?

Of the 100,000 newly registered users, there are only 10,000 people who have made second purchases, and 90,000 people have given up using coupons.

As soon as the data is pulled, there are 10,000 valid users.

If Amazon is such a rogue, what can Facebook do?

Evidence is not easy to find, because Facebook has limited manpower, and it is impossible to investigate one by one, either confess or file a lawsuit.

When it comes to lawsuits, big companies like it the most.

You can hire the best lawyers to accompany you in your lawsuits until the end of the world.

With such a small stature as Facebook, it can't afford to fight lawsuits, and most of them end up with reconciliation or withdrawal of their lawsuits.

Anyway, be careful when working with such a big company, otherwise a lot of troubles and troubles will be waiting!

"How could a data breach happen? Mr Blackburn, you're overthinking it.

Either we should not engage in such secondary shopping, effective users, and cooperation should be simpler;

Or jointly form a small technical team to develop a software that specializes in counting conversion rates. "

Blackburn shook his head. "This is definitely not possible. How can Amazon's data be seen by other companies?"

"Although we are a small company, we are also honest."

Xia Jingxing sent back Blackburn's words as they were, and the latter was at a loss for words.

"We don't even look at the shopping data of other users, just this part of Facebook's diversion, anyway, we also have it, why should we care so much?"

Blackburn will not let it go. Data is the most important asset of an Internet company, and sharing is not a thought.

Negotiations have reached an impasse, with neither side willing to make concessions on it.

"Since this is the case, let's put it on hold for a while and talk about it after a while. The original cooperation remains unchanged."

Blackburn made up his mind to use the word "drag".

In any case, Facebook is now streaming new users to Amazon.

It's only good for Amazon that things drag on, not bad.

Unless Facebook stops diverting traffic, stop selling on Amazon.

"and many more!"

Old John stopped the Amazon group who were about to leave.

"Mr. Hennessy~"

Blackburn respectfully called out to the old man, thinking, has Facebook changed its mind?

So I sat down again.

"People from eaby contacted us, but we didn't meet them.

If we don't have a deal with you today, then we'll meet them. "

Old man John said with a smile, "Facebook has been in the limelight a bit lately, and the people at eaby have naturally noticed it.

When I called me, the tone was not small, and he said that he would pay double the price to cooperate with us.

Like you, the vice president of eaby is also our Stanford student.

Alas, my principal is also very embarrassed! "

PS: Thanks to Thunderbolt Golden Light and book friends 20180304120020670 for the reward!

3K word big chapter, I beg you to give some recommendation tickets!