My Strength Does Not Allow Me to Low-key

I wish everyone a happy Spring Festival and good health! Good luck, all the best!

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Today finally came the day when the third global investment promotion and franchising conference of Celebrity Chef Manufacturing was held, and the venue of this conference was also in Binhai Plaza.

In fact, it is not far from Pennyville Peninsula Hotel, Ben Thanh New Exhibition Center!

This is an all-glass building. Although it has been built for more than ten years, it is very innovative because of the use of an all-glass exterior wall.

So even though more than ten years have passed, this building is still not old at all. Whenever there are any major exhibitions or events in Bencheng, it will be held here.

Because the area here is very large, although it is only a five-story glass house, the homes on each floor are very high, and the height of the building is definitely comparable to the ten-story ordinary building.

And the floor area is also very large, covering an area of ​​more than ten acres, there are many multi-functional halls inside, and the hardware facilities are very good.

The last investment promotion conference made by famous chefs was held here, so this time the conference is also held here.

Because this time is a global investment promotion, the celebrity chef group attaches great importance to it this time, and the movement made is very big.

The venue was grandly arranged, and a red carpet was laid in front of the exhibition center, and local TV media and many other news media were invited to live broadcast.

You need to be low-key, but you must be high-key when you do things. What's more, celebrity chefs now have such capital and have already gone abroad to buy fast food in developed regions in Europe and the United States. This is also a cultural export in disguise. The common people know it.

In this way, it is also very conducive to the construction of their brand image.

At nine o'clock in the morning, merchants rushed over from all directions, and many of them have been staying at the Pennyville Peninsula Hotel for the past few days.

The Jiudianli exhibition hall is very close, and it takes only ten minutes to walk there, but the hotel still organizes a special convoy to deliver it.

There were also many merchants staying in other nearby hotels, and even merchants who flew in from all over the country and even abroad that morning.

At nine o'clock in the morning, finally all the more than 3,000 merchants who signed up before arrived.

This time, Celebrity Chef Manufacturing announced to the outside world that the investment promotion in China intends to open 2,000 quotas. As for foreign countries, the specific number has not been announced.

For the foreign part, it depends entirely on the strength and interest of the merchants.

The people attending the meeting today are mainly more than 3,000 domestic merchants, and there are almost a few hundred foreigners.

Domestic merchants don't care much about these foreigners, because these foreign merchants will not seize their places.

However, domestic counterparts should be careful. Today, Celebrity Chef Manufacturing only has 2,000 places open, but there are more than 3,000 domestic merchants who are interested in joining the venue. It is obvious that there are more wolves and less meat!

Everyone has basically understood the investment brochure issued by the famous chef group two days ago. It seems that although the famous chef group has raised the price severely, it does not affect everyone's enthusiasm for joining.

There is no way, although the currency has been depreciating in recent years, it has attracted too much money, and the inflation is severe.

So we have to look at the problem with a changing perspective. If it is the price level of last year, everyone may think that the production of famous chefs is not authentic, and the franchise fee has been increased by more than one million.

But if you think about the price level of this year, maybe your mind will be calm. Pork is already tens of catties, and the price of fuel and tolls is increasing. Why can’t the franchise fee increase?

those other expenses,

You spend what you spend, but the franchise fee is different. You join their store, and they can really make money with you.

Moreover, everyone knows how terrifying the profitability of celebrity chefs is, in such an era of economic downturn.

Not only did the net profit of their fast food restaurant not decline, but it also rose against the trend, which is already a good example of the problem.

This is also the real reason why there were about 3,000 registered merchants before, but when the real investment promotion conference was held, more than 800 merchants came.

The number of merchants who intend to join the business has not decreased but increased, which already shows that these people are like a mirror in their hearts whether they are making money or losing money from this business.

Moreover, it has been three days since the Famous Chef Group's investment brochure was issued, and these three days are enough for these people to communicate.

If the money is enough, it is easy to talk about it, and if it is not enough, I have contacted banks and other financial institutions. Anyway, the Merchants and Franchise Conference of the Celebrity Chef Group this time is different from the previous two.

This time, many banks and financial institutions took the initiative to participate, and they are mainly targeting those who have shops in first-, second-, third-, and fourth-tier cities, but have insufficient funds to join.

As long as you have a store, you can find them, and you don't need to find others to cooperate at all.

Therefore, the merchants who came to participate in the meeting this time have enough silver bullets at hand, and everyone is working hard, waiting for the meeting to be held later.

At 9:30, the lights in the venue dimmed suddenly, and then a woman walked up to the front desk with a smile. Everyone knew this woman, and she was Zhou Jing, the vice president of the celebrity chef group.

Everyone who has attended the Merchants Franchise Conference before knows her, and she presided over the previous two Merchants Franchise Conferences.

"Distinguished guests, friends, welcome to our Celebrity Chef Manufacturing 20XX year, the third global investment promotion conference..."

After years of training, Zhou Jing has grown from that fast food restaurant manager back then to today's strong business woman. Such a situation is no longer difficult for her.

The audience at the scene applauded, and the vice president of the famous chef group spoke, naturally he had to give face.

There were not only small four thousand businessmen in the audience, but also reporters from local TV stations and many other news media, all pointing at the stage with long guns and short cannons.

Some people held cameras and kept scanning the venue. Of course, they were mainly targeting foreign businessmen.

A Huaguo fast food restaurant can go overseas and gain the recognition of foreigners. This is a tune that many Chinese people like. YY to strengthen your body!

And this kind of news is also in line with the values ​​of XXX!

Like the previous two conferences on investment promotion and franchising, the first part of the conference is naturally to introduce the growth history of the company.

The exquisite PPT was constantly turned over on the curtain on the stage. Compared with the previous two times, this time the PPT was made more exquisitely and the content was more detailed.

It not only adds video materials of famous chefs from all over the country making fast food operations, but also video materials of many foreign branches, anyway, it makes people feel very hanging.

Such video materials, and photos, also greatly increase the persuasion.

Although celebrity chef production has long been famous all over the world, Xiao Feng believes that this step cannot be omitted. On the one hand, it can boost the confidence of merchants, and on the other hand, it can also show their strength to the outside world.

After the half-hour introduction, it immediately entered the second stage. This stage is to introduce the production and operation of famous chefs in the year before and last year.

And also compared the profit data of the past two years, also to improve persuasiveness.

And this part was also the one that the merchants listened to the most seriously, because Zhou Jing would tell some data from time to time, and these data were completely invisible on the PPT and the investment brochure.

These are obviously the internal data of the Celebrity Chef Group, which is very reliable, so it will not be reflected in the investment brochure and the PPT on the table.

But the merchants in the audience did not doubt the authenticity of these data.

As Zhou Jing reported some data on the business conditions of various regions, the mood of the merchants in the audience was finally mobilized, and some people even eagerly raised their hands to interact with Zhou Jing on the stage.

This interactive link is actually a new project this year, mainly hoping to answer the concerns of some merchants through these interactions.

Zhou Jing answered a few questions, and the atmosphere became more and more relaxed and active, but at this moment, a guy with curly hair and black-rimmed glasses suddenly stood up.

"Mr. Zhou, last night, in XX Province and XX City, a large-scale food poisoning incident suddenly occurred. More than 50 patients suffered from vomiting and diarrhea after eating meals made by famous chefs. All patients were sent to the hospital immediately. Rescue was carried out at the People's Hospital of XXX City, and there are still more than a dozen patients whose lives are not out of danger. According to the investigation of the local police, these patients with food poisoning had dinner at a local fast food restaurant made by famous chefs before. Therefore, the police highly suspect that this case of food poisoning is related to the unsanitary procedures of the fast food produced by famous chefs. What is your reply to this?”

The originally lively atmosphere suddenly cooled down to freezing point, and the scene was completely silent.

No one expected that this guy would have such a problem at this time.

"The celebrity chef in XX city suffered from food poisoning?"

"impossible?"

"Then you can find the news on your mobile phone and you'll know it?"

"I didn't see it yesterday!"

Soon there was a buzz of discussion in the venue, and then many merchants took out their mobile phones and began to search for news.

Zhou Jing on the stage was also stunned, this was the first time she encountered this situation.

There is a business promotion conference here, but a guy suddenly jumped out, saying that your house is not clean enough, causing food poisoning in a large area, which is equivalent to dropping an atomic bomb on the venue.

Not only the merchants were blown away, but Zhou Jing was also blown away.

Xiao Feng, who had been in the VIP room above the exhibition center, overlooking the venue downstairs and monitoring the entire investment promotion conference, was also pale at this time.

There must be something wrong with this reporter. It is obvious that he is here to spoil the situation. It seems that someone is going to make trouble at the Merchants and Franchise Conference of the Famous Chef Group!

"Xiao Lin, check the news quickly!"

Kobayashi in the private room quickly took out his tablet and started to check the news.

Xiao Feng picked up the platform and said to Zhou Jing on the stage: "Calm down, don't answer yet."

Zhou Jing knocked on the headset to acknowledge receipt.