Rebirth In Hollywood

Chapter 690 0 He Saves the World

A white battery car ran over the green lawn and stopped beside the rest area. Two elderly people in their 70s got off the battery car one after another. After the other battery car that Ryan was riding in stopped, they walked into the rest area. Under the big sun umbrella in the district.

When Ryan and Time Warner Chairman Don Rogan entered, the huge lounge area was empty except for the table where Summer Redstone and Rupert Murdoch sat.

Although the four groups will not have any affection when they compete, the atmosphere between the four actual controllers is generally quite harmonious.

In particular, the competition between Disney and the other three traditional media conglomerates is far less intense than between them.

"In my opinion, this matter is not suitable for us to come forward."

After sitting down, Ryan continued the topic just now, "The government on the other side of the ocean is very wary of the media in North America, and will never allow us to set foot in the mainstream media industry there."

His eyes turned to Murdoch, "This point, Rupert must have experienced."

This is not meant to be sarcastic, Ryan is just stating the facts very plainly, and the matters they are discussing concern the vital interests of the four groups.

"We can't have the right to speak." Rupert Murdoch said, "It's impossible for the other party to give us a part of the right to speak. Although I am very reconciled, News Corporation's investment in media over there is actually Basically failed."

"Warner is better." Don Logan laughed, "We only focus on the entertainment industry."

"Ryan, I heard that you set up an investment fund there?" Summer Redstone turned the subject back to Ryan, "How's the harvest?"

"so so."

Like Goldman Sachs and other investment banks, several investment funds under Scott's management have gradually extended their tentacles to China, and the key investment projects must be the rapidly developing IT industry. "Just participated in the investment of a few small IT companies."

Like the it companies in North America, there are really not many it companies that he can remember.

"Copyright protection and openness in China's entertainment and cultural market..." Ryan brought the deflected topic back on track, "Although it is directly related to our interests, I do not recommend launching a public opinion war. The government is always sensitive, and doing so makes it very easy for them to list us as a potential enemy."

"I also agree with Ryan's statement."

Rupert Murdoch, who has met several times in China, said,

"This involves ideology and propaganda image building, and the two sides of the strait have barriers that cannot be crossed."

"Although their market has opened up a bit after 2001." Don Rogan said with his chest in one hand and his chin in the other, "but what we need is a more free and broad market, and they also need to pay attention to copyright protection. , otherwise our gains will always be limited.”

"The federal government is going to start a new round of WTO amendment negotiations." Summer Redstone reminded.

This is also the main reason why four people can sit together.

"So, we will use the simplest and most direct method." Ryan tapped the armrest of the chair, "promoting the federal government to strive for more interests for us in the negotiation."

With the promotion of capital, the federal government will definitely do so. Hollywood and the media industry are powerful tools for exporting American values. The media industry may be restricted by many countries, but Hollywood movies have broken most of the barriers in the world.

Although the federal government may not be able to win too many benefits for Hollywood in the negotiation, it is always a hundred times stronger than doing nothing. Equivalent status, some changes must be made.

According to statistics, Disney's direct loss of copyright fees on the other side of the Pacific Ocean in recent years has reached as high as 300 to 400 million US dollars. The potential losses are impossible to calculate. Countless products not authorized by Ryan and Disney are flooded in every corner of the Chinese market.

Among them, there are Disney's classic Mickey Mouse and Donald Duck, as well as the emerging Harry Potter and Pirates of the Caribbean.

Even in recent years, Disney has taken billions of RMB in revenue from China only by relying on the "Harry Potter" series, but this part of the money is very little compared to the income generated by piracy.

Although he was the beneficiary of piracy in the last year of his previous life, people who stand on different positions will have different interest appeals, and those who harm the interests of capital are their opponents.

Therefore, since the Sino-US WTO negotiations at the turn of the century, Ryan has united many Hollywood companies to put pressure on the federal government, so that in the negotiations, he can win more benefits for many Hollywood interest groups, including himself. many benefits.

After joining Disney, he has stronger capital and interest demands, and revising the memorandum of the WTO agreement between China and the United States on films and their cultural products must be a must for the entire group and even the alliance of interests.

In this regard, Viacom, Time Warner, News Corporation and Walt Disney, whose film and television entertainment industry and derivatives account for a considerable share of the entire group's revenue, are definitely a natural community of interests.

Just like what Nicole said, Disney has major interests on the other side, and it is definitely not a wise choice to intervene directly. Is there a more suitable target in the United States than the federal government?

At his current position, Ryan is very clear that he represents not only his own interests, but the interests of the entire group.

After discussing some measures to put pressure on the federal government with the other three, the four Ryan left the club one after another.

For these large business groups including Disney, the opposite is definitely the largest potential market. Unlike Iran and North Korea, which cannot enter through legitimate channels, the opposite market will definitely occupy a very important role in Disney's future development strategy. status.

Disney's audio-visual industry took the lead in making changes. The "Transformers" crew has contacted the heroine of "Qinghong", and the other party has also accepted the invitation of Disney Pictures to play a supporting role in a live-action movie. After the news spread to China, it caused quite a stir on the Internet.

In this era, it is a great honor for actors on the other side of the Pacific to enter Hollywood.

There is also the latest episode of the Harry Potter series, "Harry Potter and the Goblet of Fire", which has long been confirmed to premiere simultaneously in dozens of countries including the other side of the world. Disney has already released the Harry Potter crew. Divided into two halves, in addition to the brigade who stayed in the United Kingdom and the United States, there are also a group of people, mainly the actor who played Zhang Qiu, who will appear at the premiere in the mainland.

Even the premiere location was placed in a studio that is about to open in Shanghai by the Wanda Cinema Line.

Even Ryan also considered taking a member of the Gryffindor Golden Triangle to the other side of the ocean, but later gave up this plan and let Miss Zhao, who played Zhang Qiu, be the protagonist of the premiere, which will surely be more pleasing. audiences in mainland China.

As for the future, if the revenue of the opposite market can be close to the North American market, he doesn't mind promoting a Chinese actor as the protagonist of "Transformers" or other commercial masterpieces. He believes that as long as there are enough interests, other companies will do the same.

Of course, the premise is real interests, not other ethereal things.

Entering October, after the adjustment of the traditional off-season in September, the North American film market has set off a new round of release boom. Disney Animation also launched the first 3D computer animation feature film "Four Eyes Sky" without the participation of Pixar Studio. Chicken", although the total investment of this animated feature film has reached 150 million US dollars, it has a distinct experimental flavor and is a typical test of the Disney animation headquarters.

For Disney's animation headquarters, which has been sinking for many years, it is not easy to re-emerge, nor can it be solved easily by a script and Pixar's production technology. This animated feature shows the many new Disney animation departments. insufficient.

"A fast-paced pop culture collection."

"This is the first Disney full-CG animation without Pixar, and it looks cheap, boring and distorted."

"Even if the visual effects of the film are superb, it is in vain without a witty soul, and it is almost the same as a TV cartoon."

The audience's comments on Disney-Ryan Family Online reflect many of the film's problems, and these problems are most directly reflected in the box office.

The number of theaters in the first week of the film was as high as 3,600, but the North American box office was only 40.04 million US dollars. This is the animation film with the worst box office in the first week after Ryan entered Disney. The most important thing is the reputation of the film among the main audience. Not bad, definitely not a successful work.

"Four-Eyed Chicken" is not a big failure. After three weeks at the North American box office, it also reached 100 million US dollars. However, due to the poor reputation of the audience, the sales of derivatives are not very good. Disney will definitely be on this project. There is a certain amount of loss, but this is the tuition fee that Disney Animation must pay for the re-emergence.

Because this is just an experiment to test the water, Ryan has not interfered too much with this movie, and this is not a traditional Disney animation. After a simple test of water, John Lasseter assured the board of directors that Disney Animation Headquarters will produce it. The works will return to the most typical Disney animation style of the hand-painted era.

The kind of cartoons that sing and dance, sweet and boring, are the signature of Disney animation.

Of course, as long as Disney animation has enough accumulation, after the social environment gradually changes, Lily can save the world.

The gay movement in North America is getting bigger and bigger, such as San Francisco and West Hollywood where gays live, where large-scale rainbow flag parades often break out. However, gay organizations need to make new breakthroughs in promoting culture, and such breakthroughs The representative work is undoubtedly "Brokeback Mountain" which won the Palme d'Or in Cannes this year! r1152

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