Rebirth of Hong Kong 1981

   Chapter 130 The Peninsula Hotel

   Two days later, Yang Chen brought Xue Yufei to the Xiangjiang Peninsula Hotel together.

   This is his first time to attend a charity dinner hosted by HSBC.

  As the economy of Hong Kong continues to take off, Hong Kong, an international metropolis in Asia second only to RB Tokyo, is becoming more and more prosperous in opening up to the outside world.

Once a person has money, he needs the support of fame.

   In the same way, a company needs a good reputation if it wants to scale and make money.

  As the only two banks in Hong Kong authorized by the Hong Kong government to issue Hong Kong dollars, HSBC has always played a leading role in philanthropy.

   As the most insightful Taipan Wang Shen Conge in the history of HSBC, he is undoubtedly an extremely shrewd person.

   When Shen Conge was in charge of HSBC, he not only expanded the influence of HSBC, but also introduced a large number of very influential Chinese businessmen in later generations into HSBC.

   Among these people, such as Bao Yugang, Li Jiacheng, He Hongshen and other rich and famous people from all walks of life in Hong Kong are loyal customers of HSBC.

  If you want to improve the reputation of your company, in addition to your own hardware and good service attitude, there is another way to establish a good image of the company through charity promotion.

   HSBC has been investing in charity for a long time, which has made Hong Kong people have a deep affection for HSBC.

   For charity, in the past life of Yang Chen, apart from the sporadic donation activities initiated by the school during his previous life, he went out of the society and occasionally encountered disabled people begging on the street, and Yang Chen would only give a few pieces of change.

  Others such as taking the initiative to donate to charity sites, he has never done it once.

  Yang Chen has his own standards for the recipients of donations. He has healthy limbs. Just because the family is poor, he will never donate a penny.

   Dou Mien, Sheng Mi Chou.

   If you have the ability to support yourself with your own hands, why do you need people to donate to you?

   There are only elderly people who are lonely and helpless, minor children, and people who are seriously ill but have no money for medical treatment.

   Those people are the ones who need help the most.

   Help the poor but not the poor, as long as the able-bodied poor, as long as they are willing to work, in today's society, it is absolutely no problem to have enough food.

   Having said so many excuses, well, Yang Chen doesn't talk about other big truths. The reason why he didn't donate actively is actually just two words, no money.

  As a company, it is always right to be keen on charity. Like the major domestic Internet companies in the market outlook, the market value is tens of billions of dollars.

  The money is fast, and it has a little less background than the physical company. If they want to improve the company's image, they can only do it through poverty alleviation and charitable donations.

   Such as later generations of the rich surnamed Ma, in order to avoid the pink eye of others, they donated one by one, which is really jaw-dropping.

   Even the fake goods and games have been criticized by many people, but when it comes to donating money, you really can't beat people.

   Everyone can accuse them of other things, but there is no way to erase their contribution to charity.

  …

   This time, Yang Chen's invitation letter was not signed and granted by the staff of the charitable organization under HSBC Bank.

   Instead, the invitation was signed by the HSBC Taipan Wang. When Yang Chen got the invitation letter from Father Xue, Father Xue also specifically asked about it.

   After all, it is rare for the entire Hong Kong to be personally invited by the HSBC Taipan Wang.

   And every person who has this qualification has a great background, and his identity and influence are not comparable to ordinary people.

   Even a billionaire like Father Xue would not be able to get an invitation letter from the Taipan King on weekdays.

   In this regard, Yang Chen can't do it either. Although he asked the charter king to communicate with the Taipan King, he was a little surprised that the Taipan King could personally invite him.

   In this regard, he can only attribute everything to his deposits in HSBC.

   In a capitalist society, capitalists are only interested in the word capital.

   He is rich and has more than ten billion in HSBC Bank. As the HSBC Bank's Taipan Wang, Shen Cong sent him a handwritten invitation letter, and there was nothing to say.

   All the rich people in Heung Kong have always been very keen on charity.

   For many rich people, philanthropy can not only increase the public's goodwill towards them, but also indirectly enhance the image of their companies.

  Any company, its founder, every move involves the entire company. In many cases, the founder of a company can even affect the rise and fall of the company.

   'Accumulate virtue and do good deeds, and benefit your descendants. ’ This is the traditional virtue left by our ancestors.

  In ancient times, a charitable family was often able to ensure a long-lasting family to a large extent.

   Accumulate virtue and do good deeds, and benefit your descendants. This is the intention and understanding of our Chinese people who are keen on charity.

   In capitalist society, the primitive capital of many countries is accumulated by plundering.

  What is plundered is naturally easy to criticize, so the term capitalist is not a good name from beginning to end.

  After having the original capital, the capitalists can keep the capital they plundered for a long time.

   They continue to wrap themselves in layers of bright and bright coats, use a small amount of money, and sing praises to themselves through charity to gain a good reputation for themselves.

  People are always forgetful, generation after generation, as time slowly passes, a series of dirty histories of the capitalists, with the passage of time, until they disappear into the long river of time.

   And capitalists get the reputation they want through charity, and after gaining huge profits through a good reputation, this hat is logically worn on every capitalist's head.

  Compared with the money earned by the capitalists, the money they spend on philanthropy is only a drop in the bucket and is not worth mentioning.

   This time, Yang Chen wanted to use the influence of the Taipan King and the Chartered Ship King to enhance his reputation.

   The beginning will certainly be wonderful, but the process and the end require his own efforts.

  In the capitalist society of Hong Kong, you don't talk about the importance of money.

   Yang Chen in his previous life had never even heard of this kind of charity party, let alone attending it.

   At the same time, he also wanted to take this opportunity to get to know the wealthy people in Xiangjiang today. In his previous life, he heard the names of these people, and his ears were almost rotten.

   This time, the HSBC Bank Charity Gala, I believe that the group of rich people will definitely gather. Last time, he had seen the two legendary gambling kings and Huo Tycoon.

   This time, I don’t know if there is any chance to see the so-called top ten richest people in Hong Kong. It is rumored that the top ten richest people in Hong Kong control the direction of the economy of Hong Kong, and even the inland government in this period needs to win over them.

   Such a group of people, one or two would be fine. Once they all gather together, it is still very scary. "Thank you 20190215005455095 book friends for the reward, thank you for your great support! 》

  ——

   (end of this chapter)