Rebirth of Hong Kong 1981

   Chapter 239 One-vote system

   Next, Yang Chen is also preparing to reduce the bus fare, prompting the remaining shareholders of Kowloon Bus to give up their shares.

  Once the fare of Kowloon Bus is reduced, the shareholders and investors of Kowloon Bus will surely sell their stocks one after another.

   In this way, we have taken the first step towards privatization.

   Privatization is easy and simple, but difficult to say. For a listed company with a market value of 4.5 billion yuan, it is not an easy task to complete privatization.

   In particular, this company is still a public service company. To complete the privatization, it must obtain the permission of the Hong Kong government.

   Once Kowloon Bus completes its privatization, it will change from a group of shareholders to have the final say to Yang Chen alone.

   Although this makes management easier, it also becomes uncontrollable.

   Without the support and permission of the Hong Kong government, Kowloon Bus almost didn’t have to think about privatizing it.

   Of course, if you want the government to agree, it’s actually very simple, as long as Kowloon Bus is willing to sacrifice a certain amount of interests, or Yang Chen is willing to give up part of his interests to give benefits to the public, so as to stabilize the bus fares for a long time.

  The government will not only agree, but also strongly support it.

   In the public service industry, as long as it can give benefits to the common people, I believe that any local government will strongly support it.

  However, in a capital society, how long can a company that does not make money exist?

  If Kowloon Bus turns into a company that only knows how to ask Yang Chen for money, then her title of Queen of the Bus may end up being a joke.

   Hearing He Chaoqiong's concerns, Yang Chen couldn't help but feel a headache. Although he asked Kowloon Bus to reduce prices for some groups, it didn't mean that Kowloon Bus couldn't make money.

   We can only say that Kowloon Bus will make less money in the future than it does now.

   And He Chaoqiong deliberately exaggerated this aspect, obviously wanting to dig more things out of him.

  Like Xue Yufei, He Chaoqiong also knows that Yang Chen belongs to toothpaste. If you don't squeeze it, he won't find a way for you.

   Sometimes not only lazy to ask, but also too lazy to speak, to exaggerate, if a person does not breathe, he will not hang up, he is not even too lazy to breathe.

   Seeing that He Chaoqiong couldn't see the rabbit and didn't throw the eagle, Yang Chen touched his nose and pretended to be contemplative.

   In later generations, domestic buses are basically subsidized by the state, and they can still run even if they lose money.

   Speaking of other industries, he can still help to some extent. In this public service industry, he really has nothing to do.

  The revenue of buses and cars is single, and there are not many ways to make money. In addition to the fare, another one is advertising revenue.

  As a bus company all over Hong Kong, Kowloon Bus has a pretty good annual advertising revenue.

  After all, buses go back and forth on the road every day. Compared with a few minutes of advertisements on TV, people are easy to miss if they are not careful.

   Advertising on the bus has a long effect. People who commute to get off work and pedestrians along the route of the bus can basically see it clearly with a little thought.

   Therefore, many businesses also tend to advertise on buses.

   Just want to advertise on the bus body, it is not easy for ordinary businesses.

   Putting advertisements on the bus body is too short, and it is troublesome to go back and forth, so usually, buses will only accept advertisements with long-term effects.

  This will not only avoid the need to keep changing advertisements back and forth, but also get long-term stable advertising fees.

   After decades of development, Hong Kong Bus has been perfected in all aspects. It is basically unrealistic to want to increase revenue.

  The only feasible way is to increase the passenger flow of buses and cars. The current dilemma that Kowloon Bus is facing is that after the opening of the MTR, the passenger flow of buses has been greatly reduced.

   As long as this problem is resolved, the situation of Kowloon Bus will be alleviated.

  Thinking of this, Yang Chen turned the bus into a service, connected to the subway, and told He Chaoqiong that the subway station would be opened to redirect the passenger flow back to the bus.

   After docking with the subway, the route of the bus and car can be shortened, and the running time of each bus route can be shortened to less than one hour.

  In a fast-developing city, the most important thing people pay attention to is speed. If you take a bus and a car to go around a certain route, wasting time is equivalent to wasting money, and everyone is definitely not willing to take it.

   And with the prescribed route of similar distance and time, the bus and car can unify the fare, and the lowest price is one point higher.

   satisfies the psychology of most people taking advantage of it, and a small number of people do not suffer too much and do not care about anything.

  Especially for those who have a family. He suffers from a loss here, and the rest of the family benefits. One increase and one decrease, and it cannot be said that who suffers.

   As for the few people who don’t understand and are rambunctious, they can choose to take another bus.

  Xiangjiang is not the only bus company, and if he doesn't like taking other companies' cars, Yang Chen will not force it.

  There is no absolute fairness in the world. The parents of a family still have a preference for their children. In the real society, who can guarantee absolute fairness.

  With the opening of the subway, if buses and cars cannot provide the public with benefits in terms of fares, no matter how good the service is, they will not be able to compete with others.

   Anyway, he never thought of making money on the bus, and if he wants to play, he will play bigger and directly subvert the entire Hong Kong bus industry.

  In the early 1980s, when there were no 8-card cards, it was very troublesome to charge buses and cars in sections. If the one-ticket system was adopted, it would not only reduce a lot of unnecessary troubles, but also reduce the time to get on and off the bus.

   At the same time, reducing the overall fare can also help Kowloon Bus to expand. Although Kowloon Bus is already the largest bus in Hong Kong, it has not achieved an absolute monopoly.

   Kowloon Bus still has a lot of room for improvement. Using the number to make up for the difference in fares, it will also allow Yang Chen to gain a good reputation, why not do it?

   Being simmered by Yang Chen, He Chaoqiong, who had no clue at first, suddenly became clear.

   Based on what Yang Chen mentioned, He Chaoqiong already had a general idea of ​​development in his mind.

   It's just that she doesn't know much about the bus industry now. Only after she has a detailed understanding can she be sure whether what Yang Chen mentioned can be implemented.

  He Chaoqiong, who has a work direction, is not ready to continue pestering Yang Chen. After kissing him on the face, he happily left ATV.

   This made Chen Yulian, who was about to come to see her when she heard her coming to ATV, happened to miss her.

   "Brother Chen, where is Chaoqiong?" Seeing that there was no figure of He Chaoqiong in Yang Chen's office, Chen Yulian was greatly puzzled.

   Yang Chen pulled it to his side and sat down, "She just left, do you have anything to do with her?"

   Chen Yulian heard the words, shook her head and said, "It's nothing, I heard that she came over, so I'll come and have a look."

  Because of Xue Yufei's arrangement, now Chen Yulian has moved to He Chaoqiong's place. At first, she was a little embarrassed and didn't even know how to get along with He Chaoqiong.

  After all, the way they lived and their personalities were very different from childhood. At first, she was a little afraid that it would be difficult for each other to get along.

   But with the contact, she found that the other party seemed to get along better than Xue Yufei, so the two gradually became familiar with each other.

  ——

   (end of this chapter)