Rebirth of the Great Entertainment Empire

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The release of "Hitch the Wrong Car" in Taiwan did not go as smoothly as Xu Cun imagined.

At this time, it is very difficult for film and television works with realistic themes to pass the review in Taiwan, but for films that focus on reality, only inspirational and positive content can win the support of the authorities.

The first time Yu Kanping submitted "Hitch the Wrong Car" for trial, he was directly shot by the prosecutor's office in Taiwan, saying that a movie with this theme must never be released.

At that time, "Hit the Wrong Car" had already started to promote, and even the release date was set.

Later, Cai Songlin and Wang Yingxiang solved the problem through a lot of connections.

To be honest, if "The Wrong Car" wasn't a DreamWorks movie, Cai Songlin and Wang Yingxiang wouldn't bother. The reason why they worked so hard to pass the review for "The Wrong Car" was to maintain a long-term cooperation with Xu Cun.

Xu Cun understands the principle of reciprocating love - after "Hitching the Wrong Car" passed the trial, he personally called Cai Songlin and Wang Yingxiang to thank him, and discussed with them the feasibility of "Royal Senior Sister" being screened in Xiangjiang and Taiwan at the same time.

Cai Songlin and Wang Yingxiang are both smart people, how could they not know what Xu Cun's intention is?

Since then, "Hitch the Wrong Car" has been promoted like a raging fire.

Two weeks later, "Hit the Wrong Car" was just about to be released.

The promotional cost of "Hitch the Wrong Car" is five million Taiwan dollars, which is equivalent to one million Hong Kong dollars. The promotional efforts in Taiwan are unprecedented, and there are big-name stars like Lin Qingxia participating in the performance. Therefore, as soon as "Hit the Wrong Car" was released, the attendance rate of each theater reached more than 90%.

There is a strange phenomenon in the current Taiwan market—once a movie with a realistic theme can be successfully released, and the plot is good, there will be a huge sensation following it, and it will inevitably lead to great success. For example: "A Duck Raiser" in the 1960s, and "A Boat in the Ocean" two years ago.

"Hitch the Wrong Car" created a sensation after it was released that was even worse than "A Duck Raiser" and "A Boat in the Ocean"!

Audiences who were tired of watching martial arts and romance movies suddenly found "Hitchhiking" a movie that was close to their real life, and immediately walked into the cinema with friends and companions.

In less than a month since its release, "Hitch the Wrong Car" has grossed NT$15 million at the box office, and it has a lot of stamina.

Cai Songlin and Wang Yingxiang are even optimistic that "Hitch the Wrong Car" may overtake "Mr. Zombie" to become the box office champion of Taiwan this year.

With this idea, Cai Songlin and Wang Yingxiang began to feel lucky that Xu Cun could find them as partners.

At the same time as "Hitch the Wrong Car" was released, Su Rui and her singing "If You Can Sell No Wine", "The Same Moonlight", "Whether", "Come with me" also became popular.

These songs can be heard all over Taiwan, especially in major campuses.

On Taiwan's Mandarin song charts, "Wine Dry If You Sell Nothing" and "The Same Moonlight" have always occupied the top positions, and even the title song of Teresa Teng's new album can only be honestly ranked behind.

It didn't take long for "Hit the Wrong Car" to be characterized as a watershed between the era of campus folk songs and the era of modern pop music, and another revolution in the Taiwanese music scene.

In just a few days, Su Rui has built a terrifying fan base, and his popularity has surpassed that of Teresa Teng and Liu Wenzheng.

DreamWorks Records (Taiwan Branch) took advantage of the shareholder style of "Hitching the Wrong Car" to gain a firm foothold in Taiwan. income.

Luo Dayou, Wu Chuchu, Peng Guohua, and Chen Dali were not satisfied with this, and they asked Xu Cun for another 10 million Taiwan dollars, and began to frantically build DreamWorks Records (Taiwan branch)...

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The hot wind of "Hitch the Wrong Car" soon reached Xiangjiang.

Knowing that "Hitching the Wrong Car" was a movie produced by DreamWorks, the people of Xiangjiang began to be in an uproar—they couldn't figure out why the movie made by Xiangjiang Film Company was released in Taiwan first.

Soon, the news that Xu Cun and Shao Yifu parted ways was discovered by major media, and then Xiangjiang people suddenly realized.

Next, people in Xiangjiang began to speculate whether Xu Cun would switch to Golden Harvest just like Xu Guanwen did back then.

All of a sudden, the whereabouts of DreamWorks attracted a lot of attention, and even "Royal Senior Sister" and "Pretty Girl" also attracted huge attention.

Faced with this sudden attention, Xu Cun, who had been focusing on filming "The Royal Senior Sister" and living a shameless life with the new Hu Huizhong, decided to hold a press conference.

In order to promote "Royal Senior Sister", the location of the press conference was set at No. 249, Haizhu Middle Road.

As soon as this location was announced, it immediately caused a major earthquake in the Xiangjiang film circle.

There is no other reason. No. 249 Haizhu Middle Road is the location of Lisheng Cinema, the leading theater of Lisheng Cinema Line.

Lisheng Cinemas is the third largest Chinese-language cinema chain in Hong Kong, and in terms of the number of theaters, Lisheng Cinemas is not inferior to Shaw Brothers Cinemas and Golden Harvest Cinemas, but because Lei Juekun, the owner of Lisheng Cinemas, does not set foot in Film investment does not do film distribution, and Lisheng Cinema can only show films produced by independent companies, so on the one hand, the profit is quite limited; As a result, Lisheng Cinema Line got the name of "Glass Line" in the industry.

Now, DreamWorks is the most popular film company in Xiangjiang, and Lisheng Cinemas has the most theaters in Xiangjiang. What kind of terrible effect will the combination of the two have?

Soon, everyone's guesses were confirmed—at the same time Xu Cun announced the holding of a press conference, Lei Juekun, the behind-the-scenes boss of Lisheng Cinema, also announced in the newspaper that a press conference would be held in Lisheng Theatre, and the two agreed to hold a press conference. The time is still exactly the same.

As a result, reporters who smelled the big news all flocked to the Lisheng Theater.

As soon as they arrived at the Lisheng Theater, the hearts of the reporters were very hot—the Lisheng Theater was renovated, with neon lights and firecrackers installed, and even the signboard became the Golden Princess Theatre. After entering the Lisheng Theater, the reporters saw many Xiangjiang celebrities. Everything shows that Lisheng Cinemas and DreamWorks must make big moves.

When the press conference was about to start, Xu Cun and Lei Juekun appeared in festive clothes, and behind them were Chen Rongmei and Feng Bingzhong, who also wore festive clothes.

Standing in front of the pre-prepared speech platform, Lei Juekun made a high-profile announcement before all the reporters asked questions: "I announce that 18 theaters including Lisheng Theater, Kaisheng Theater, and Jinhong Theater will form the Golden Princess Cinema Line. I announce that Golden Princess Cinemas will become a long-term strategic partner with DreamWorks. I announce that DreamWorks' "The Wrong Car" will be screened at Golden Princess Cinemas at midnight the day after tomorrow. I announce that DreamWorks' "Royal Sister" " and "Pretty Girl" will be screened at the Golden Princess Cinemas one after another after "Hitching the Wrong Car". I announce that no less than two films from DreamWorks will be screened at the Golden Princess Cinemas this year. I announce , next year DreamWorks will have no less than seven films released in the Golden Princess theaters."

Lei Juekun's six announcements immediately ignited the atmosphere of the press conference, and the reporters present asked questions to Lei Juekun, Xu Cun, Chen Rongmei and Feng Bingzhong.

And people of insight are calling secretly: "The third largest film force in Xiangjiang may appear here!"

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