Reborn in Hong Kong: The Tycoon Grows Up

On the 1st, there are still 7 days until Christmas. Major TV stations in the United States and world-renowned TV stations are all broadcasting three commercials that look like music videos. In this era, advertisements have not been shot this way. It does not fully reflect the product, but more reflects the convenience of life that the product brings to people.

Bao Zixuan was very satisfied when he saw the commercial sent by John Chambers. And in order to get the first shot, Heiyun has invested a total of 10 million US dollars in advertising. If the sales of the Walkman do not meet expectations, all the efforts of Heiyun this year will be in vain, and all profits will be left A newly built factory building. Moreover, the money to buy the land has to be repaid every month, so the second phase of the construction of the Heiyun Factory will face the risk of being completely suspended.

Every Walkman tells a story. For the first sports Walkman, Brooke Shields was wearing a sports suit and climbing a mountain with the Walkman on her waist. The tight-fitting sportswear perfectly reflected her figure, and she had a youthful and energetic beauty. During the mountain climbing, she was the only one listening to the music, while others could only look on with envy. When they reached the top of the mountain, one tape had finished playing. The cameraman took a close-up shot of the Walkman and saw Brooke Shields take the tape out of the Walkman, change the direction and then put it back. After the inside is rotated, the music can be heard in the ears again, and the advertisement ends with a positive picture of this Walkman. With the Black Cloud Walkman, music is everywhere. Fully available for Christmas, choose a better gift.

The second one is that Brooke Shields was on a plane, and a wretched-looking man next to her tried desperately to strike up a conversation, which made her feel very irritable. At this time, I thought of the Walkman in my bag, so I took it out, put on my headphones, and started listening to the music happily. Seeing that Brooke Shields had no reaction at all after saying so many words to her, she turned to a beautiful woman sitting on her right to strike up a conversation. The beautiful woman was annoyed and in a very bad mood. When she finally got off the plane, Brooke Shields was not influenced by the lewd man and left happily. The girl who was interrupted all the way got off the plane with a dark face.

After the two girls met at the baggage claim area, she asked Brooke Shields how she was not affected. At this time, Brooke Shields took out her Walkman from her bag and said: "Because I have a Black Cloud Walkman and I don't want to listen to annoying people." When you are on the go, you can listen to your favorite music." Finally, there is another picture of the front of a Heiyun Walkman. With the Heiyun Walkman, the noise will never be there. Fully available for Christmas, choose a better gift. This is a style that can be placed in a bag because it is designed according to the size of sachets commonly used by women.

The third story has a learning atmosphere. Brooke Shields did not do well in the Russian test this time. Her father brought her a Walkman. In order to learn Russian, he came home from school every day on the school bus, ran on the playground in the morning, and did many things that did not use his ears. He could learn Russian immediately.

In the second exam, she ranked second in the school in Russian, and the first student ranked first because her mother was Russian. This shocked everyone and thought that this could not be her score, but when he played the Russian words in the Walkman to the teacher, the teacher recognized her score. If you want to learn a foreign language well, you must have a Walkman so that you can listen to a foreigner talking every day. Finally, here is another picture of the front of a Heiyun Walkman. With the Heiyun Walkman, knowledge is everywhere. Fully available for Christmas, choose a better gift.

Brooke Shields is very popular. She performs all three photo styles perfectly. Whether it's sporty, glamorous, or student, she's very good at it, which makes many advertisers favor her.

Even more popular than Brooke Shields is the Black Cloud Walkman, which has an avant-garde photo style and can be used very well in both study and life. It is so convenient. Many parents are worried that their children will not learn foreign languages ​​well and have to find expensive tutors. But now most problems can be solved with just a Walkman and a few tapes. What a convenient and perfect solution this is!

What led to this was that Joanna also became popular at Harvard. After all, she designed the appearance of the three products, making her the most talented new designer recognized by everyone. Many industrial designers will also find him and ask her to design products for them. When the classmates knew she had a Walkman in her hand, they all wanted to take a look.

But after seeing the limited edition of his titanium alloy, some students wanted to buy it at a high price. After all, this Walkman numbered 002 may be the highest numbered one that can be bought on the market. The one numbered 001 is Boss Heiyun gave it to his mother. It is impossible for you to buy it. All were rejected by Joanna.

After the ad went viral, John Chambers was interviewed by the Boston Post. The performance of the walkman released by Heiyun Company is introduced in detail. There are also 100 limited edition titanium alloy Walkmans for each style, and Heiyun has produced a total of 300 units. Each unit is priced at 3,000 units per style. Heiyun has produced a total of 3,000 units. The selling price of each unit is limited to a unified global price of 14. You can purchase it from major agents.

Major stores that didn't take John Chambers seriously at first are now looking for her. After all, there are too many real people who come here every day to ask if they have any Walkmans for sale. The Black Cloud Walkman has become the most popular product this Christmas. The gift of anticipation. Major shopping malls in the United States have pre-ordered a large number of Walkmans at the first time, and deposits must be paid. Fair competition, the selling price must be 14. The company is cultivating high-quality fan consumers, so that people can trust Heiyun products more and use them with confidence. Let the world know that we are a responsible company that always operates with integrity and will never raise prices based on low prices.

Some people are happy and some are sad. Three commercials by Heiyun are playing in the conference room at Sony's headquarters. Akio Morita sat at the top and looked at his people, and said: "Can you tell me, the product we just prepared for the project has been produced by Heiyun. We have to think of a solution." After speaking, he looked towards Personnel from the company's legal department.

At this time, someone from the legal department said: "Your Excellency, President, we have checked Heiyun's patent barriers. If we want to produce the Walkman, we must obtain their authorization. Otherwise, we will not be able to put it on the market even if we produce it."

Akio Morita: "Then contact them and see what conditions they have."

Philips did not expect that the patents it sold would allow a company to create such a sensational product. It seems that it will buy some patents for the Walkman from Heiyun.

Since Bao Zixuan returned to the United States, he has been staying on campus to be a good student and attend classes on time every day. After all, he missed many classes some time ago. When he came back, he gave away several titanium alloy versions of the Walkman, all of which were professors with whom he had a good relationship and had collaborated with him. After all, he would still need to use them in the future.

In addition to the 100 titanium alloy versions that will be launched on the market, Bao Zixuan has given away dozens more, and the rest will be given to people in need one after another to expand his network. After all, this Walkman gimmick is still very popular. .

In the dormitory, I made a call to Furujo Jiro who was far away in Xiangjiang. Furujo Jiro over there is now actively adjusting production capacity. Currently, workers are working in two shifts and can already reach a daily production of 20,000 units. The production is guaranteed to reach 400,000 units before Christmas.

The main battlefield for this sale is the United States. On December 20, two Boeing 747 cargo planes will fly from Hong Kong to Boston and Los Angeles, where 200,000 Walkman units will be distributed to all parts of the United States. RB will be allocated 80,000 units and Europe 80,000 units. The rest are other areas. Only 10,000 units are prepared for shipment in Hong Kong.