Revisiting Future Path

Chapter 244

Qiao Yihui folded his palms with his five fingers crossed: "I am not optimistic about mobile games."

Qi Lirui was surprised: "Oh?"

When Ran Xiqian conveyed the news to Qi Lirui, he only said broadly that Qiao Yihui wanted to play a game.

In other words, before 2009, to be precise, before the summer of 2009, Panyang City gave people the impression of large construction sites, large factories, and smart phone industrial bases.

A mobile phone city, an emerging city that has emerged from the smartphone industry.

This is the outside world's definition of Panyang City, and it is also a limitation of Panyang City.

Everyone knows that no matter how prosperous the industry is, there is a possibility that the industry will suddenly fall behind. Who can guarantee that multi-touch mobile phones are not the next Symbian system? Who can guarantee that Zhiyu is not the next Nokia? If the smartphone industry is suddenly cut in half, Panyang City will surely usher in a cliff-like decline in an instant?

Eggs cannot be placed in the same basket.

If Zhiyu wants to last for a long time, he can't stalk the single-line smartphone business. Therefore, while intensively working on the Sapientia series of smartphones, Zhiyu Technology released the **** series of tablets on November 9, 2009 to try to expand new businesses; Zhiyu Group also used the funds of the mobile phone business to develop other subsidiaries together. , To enable Zhiyu Information Industry to open up the server market, to enable Zhiyu Integrated Circuit Design Company to open up the tablet computer chip market, to enable Zhiyu Telecom to intensively improve the mobile communication 4G standard and to seize the 5G standard, and so on.

By the same token, if Panyang City wants to solidify its economic heritage, it must also be diversified.

Panyang City also has such confidence.

The statistical organization predicts that the economic growth rate of Panyang City in 2009 will be at least 75%, and the total GDP of 99.9% may exceed 500 billion yuan. With such an economic scale, it is ironically ranked among the top ten cities in mainland China, and it has completely entered the eyes of 1.3 billion people; with such a sufficient financial foundation, the municipal government of Panyang City can easily invest in other industries.

With the rapid improvement of economic conditions, the resident population of 8 million has quietly fostered other needs. Before the summer of 2009, the economic development zone was still very deserted, with one building in the east and one building in the west, with a lot of twists and turns. Unexpectedly, in just a few months, the former site of Shigan Village seemed to grow up overnight, suddenly resembling a bazaar.

The reason is also very simple. The shipments of Sapientia series and Stars series smartphones have doubled, which has driven the explosive growth of the entire smartphone industry in China. Zhiyu Technology Software Headquarters, which focuses on zOS and hOS smart systems, stands beside the Chunqiu Building. In order to get the latest news as soon as possible, the developers simply traveled to Panyang City to start a business. The application software industry chain has taken shape quietly, and the Chunqiu Incubator Park and Zhiyu Pioneer Park, which stand side by side to the south of the Eighth Street in Spring and Autumn, are crowded with various emerging companies. Entrepreneurs who are engaged in mobile Internet come in and visit similar companies in Zhiyu Pioneer Park and Spring and Autumn Incubation Park to clearly understand the frontier trends of China's mobile Internet.

In the past few years, Zhuwei Group has constructed a real economy based on smartphones and tablets in Wuping District. Zhiyu Group and Chunqiu Group have begun to try to construct a mobile Internet industry chain in economic development zones in recent years. Panyang City noticed this trend and considered that the naming of the economic development zone is no longer in line with reality, so it decided to change it to the more neutral Shigan District after January 1, 2010.

In this way, Internet culture began to spread in Panyang City.

The Internet industry is most eager to pursue the concept of unclear perception. Last year, there was noisy discussion about the big data proposed by Wei Dongsheng, and this year there was a heated discussion about the prospects of mobile games. In her spare time, Qi Lirui spends her free time at entrepreneurs' gatherings, and even sees mobile games as the future trend. When I heard that Qiao Yihui was not optimistic about mobile games, Qi Lirui subconsciously despised his short-sightedness.

But after all, Qi Lirui has been around for a long time with entrepreneurs' gatherings, she has faith in the way of brainstorming communication, and she is more tolerant of opinions different from her. Even though she dismissed Qiao Yihui's short-sightedness, Qi Lirui was still curious whether Qiao Yihui could say one, two or three reasons for logical consistency. Qi Lirui wanted to hear what Qiao Yihui said first, and then judge whether Qiao Yihui's conclusion was worthwhile. If Qiao Yihui is right, Qi Lirui will slowly remove prejudice against him.

Encouraged by Qi Lirui, Qiao Yihui talked about his thoughts eloquently: "I am not optimistic about mobile games because the environment is immature."

"In terms of the most basic hardware environment, China Unicom and China Telecom’s 3G signals are poor, making it difficult to meet the network needs of mobile online games anytime and anywhere; mobile 3G signals are better, but they have not been spread across the country, and it is difficult to provide better Online experience. Online games, online games, there must be internet before online games. Without mobile internet foundation, mobile online games are like castles in the air."

"The supporting software environment is not good. Zhiyu, Apple, Google, Samsung, ZTE, Huawei, Lenovo, Meizu, Nokia, China Mobile, China Unicom, etc. all want to promote their own mobile phone operating systems, leading to the mobile phone operating system market and applications. The software market is in chaos. If you repeat the development for different mobile phone operating systems, the cost will be incredibly high. Zhiyu’s zOS is backward compatible with Zhixing’s hOS and is merged as a smart system. Consider the domestic market share of smart phone operating systems. In order to control costs and expenses, developers often take the lead in providing smart system versions to test the market. Mobile games win by number, and the lack of hardware environment and chaotic software environment invisibly reduce the number of potential user groups and seriously affect the profitability of a mobile game. "

"Chunqiu Group’s analysis of the Spring and Autumn Network, which is responsible for mobile game operations, has a revenue of 476 million yuan in 2008 and an estimated revenue of 600 million yuan in 2009; the mobile game business of Four-dimensional Space has a revenue of 128 million yuan in 2008. The annual turnover is estimated at 180 million yuan. Compared with the conventional real economy, this growth rate is very impressive, but in the booming Internet industry, this growth rate is obviously unattractive."

"Combining the above factors, I think it is more appropriate to talk about mobile games in two years."

Qi Lirui did not question Qiao Yihui's views face to face, and continued to ask Qiao Yihui's entrepreneurial ideas: "What do you want to do?"

Qiao Yihui calmly gave the answer: "Web games."

Qi Lirui doesn't quite understand: "Web games?"

Qiao Yihui said in detail: "Yes, web games are currently more promising than mobile games. Web games sprouted in 2007 and became popular in 2008, and gradually formed a variety of operating modes such as self-production and sales, agency operations, and joint operations. In 2009, the application innovation of flash and JAVA made everyone realize that web games can completely achieve the performance effects of client games. This industry seems to be low-end without technical content, but it is actually very profitable."

"Siwei Space's web game business has a turnover of 173 million yuan in 2008 and an estimated turnover of 400 million yuan in 2009. The mobile phone business has increased from 128 million to 180 million yuan, an annual growth rate of 40%; the web game business has 173 million yuan. To 400 million yuan, an annual growth rate of 131%, it is self-evident which direction we should choose to start a business."

Qi Lirui: "Do you think web games are promising?"

Qiao Yihui: "Very promising. Just like the "Happy Farm" that 4D Space has suddenly become popular recently, users will not hesitate to wake up in the middle of the night with a timer to steal food. With this game alone, 4D Space's web game business revenue in 2010 can be increased. Doubled."

Qi Lirui nodded: "I also play this game, but I didn't play it seriously. Well, how difficult is the technical difficulty of web games?"

Qiao Yihui: "If you just want to make money, web games are not technically difficult, or even innovative. There are only a few ways to play web games back and forth. Occasionally, whoever thinks of a fun mechanism, we can follow up and integrate it in our In the game system. You copy mine, I copy yours, everyone in the world game copy together. Simply put, I think there are only two core points of web games, one is operation, the ultimate objective user experience; the other is channel promotion User diversion, attract potential players, and then retain them with undifferentiated products."

Qi Lirui had gathered together for entrepreneurs, knowing that entrepreneurs love to talk about their prospects confidently. They are always too optimistic about their ideas and ignore the difficulties in the process of practice.

The phenomenon of "we have everything we need, only one programmer is missing" is the worst.

Qi Lirui doesn't understand technology.

The more I don't understand, Qi Lirui is more vigilant about the technical pit.

Qi Lirui asked Qiao Yihui to produce a draft of the web game architecture and hand it to Ji Susu for review. Ji Susu paused the exchange with Xu Qiping, turned over the template and simply compared the source code architecture of other web games, and immediately gave a vague evaluation: "I have no experience in web games and it is difficult to estimate the total development time. However, the technology of web games The demand seems to be very low. If the level of the team members are similar to mine, first give us one month to get familiar with the web game environment, and then three programmers, two months of development time, probably can get the main program code."

Qi Lirui looked back at Qiao Yihui: "Three programmers, two months of development time, is that enough?"

Qiao Yihui smiled embarrassedly: "Ji Susu is the number one girl in Wu Ping No. 1 high school, and I am repeating the fourth year of high school, but I still can't reach the admission score of a book. How dare I compare my skills with her. However, I am also ready here. I have already contacted the planning and art work. As long as the funds are in place, I will immediately pull up a team. Based on the average level of our team, ten employees and five months of development time can make this web game."

Qiao Yihui's words are humble.

The School of Information Science and Technology at Panyang Normal University must not be regarded as an ordinary college. First of all, the faculty has a global team brought by Wei Dongsheng, and secondly, the quality of students similar to Qiao Yihui is also controlled by thinking to smooth out the shortcomings. The students who came out of the School of Information Science and Technology of Panyang Normal University either had a low level of proficiency in thinking control and were mediocre; or benefited from the benefits of thinking control and soared into the sky. If this is not the case, if Panyang Normal University wants to support students' entrepreneurship, it will be difficult to find 69 students who are good enough.

Qiao Yihui's achievement today also depends on the bonus of thinking control.

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