The Fantasy Entertainment Empire

"Waterloo of Dimension Entertainment? The expected performance of "The Emperor Ruzi" is difficult to meet expectations."

"Where is the problem with "Ru Zi Di"?"

...

On some self-media, some such articles appeared the day before "Ruzidi" went live.

Dimension Entertainment's "Children Emperor" online project team is very angry with these public opinions.

"Seeing these titles, people who don't know it think that "Ruzidi" has been on the market for a long time, and it has already hit the street." Sun Junyi was so angry that his nose was crooked.

Too unlucky.

Wu Jingtong shook his head and said: "This feels very wrong. I know this group of self-media. Although they have no integrity and like to gossip about hot topics, but to be honest, they don't actually like to slap themselves. Hurt. As far as I know about these unscrupulous people, they are unlikely to post such pessimistic articles at this time. If "Ruzidi" is really dead, they will fly up and step on it like flies; Before that, they are generally not the first to sound the horn."

Sun Junyi didn't know much about the propaganda mouth. He frowned after hearing Wu Jingtong's words: "Then you mean...someone is messing with us?"

"Nine times out of ten." Wu Jingtong shrugged his shoulders and continued: "But this matter, I don't think it may be a bad thing. We are worried that we can't find a place to promote it. They sent us a wave of enthusiasm."

"How to say?"

"Look for other big Vs and public accounts, and talk to them." Wu Jingtong smiled and said, "If there is conflict, there will be hot spots if there are conflicts, and there will be traffic if there are hot spots. Do you think we can be suppressed by blackmail like this? Play Public opinion still needs to be old-fashioned."

...

Wu Jingtong's operation soon came to effect.

He has also been in the company for five years and has been in charge of the marketing part. These five years have not been done for nothing. He has quite good connections with a large number of traffic accounts and Weibo big Vs.

Under his mobilization, many self-media that have a relatively good cooperative relationship with 'Dimension Entertainment' also published articles targeting those articles that suppressed "Ruzidi".

"Starting hacking before the work is online? It's too obvious to collect money."

"We-media chaos adds another stroke."

"This time, I'm still standing at Dimension Entertainment, "Ruzidi" is good!"

The exchanges between the two parties on Weibo and WeChat's major public accounts have brought a lot of traffic.

Sitting in front of the screen, Wu Jingtong was smiling.

This is an assist for nothing.

It has been difficult to find the growth point of the popularity, and it suddenly rose a lot. Although, on the whole, it is still not as popular as "The Way of Heaven" on the eve of its launch, but at least it can increase a little bit.

What's more, the paid conversion deviation of "Tian Dao" has also been exposed.

Of course, 'Tianhong Entertainment' did not take the initiative to do this, but where in the world is there an impenetrable force? These data, in addition to being able to see "Tianhong" itself, can also be seen on the online platform of the work, which is Youku. Moreover, in the video website, a lot of data displayed can also explain the problem.

The amount of broadcasts is very false, so let's ignore him for the time being, but the audience comments below are not easy to fake. There are a lot of comments under the first and second episodes, but when it comes to the paid content part, the number of comments suddenly drops to a very low level, which means that everyone knows that there is a problem.

Especially with the pearls and jades of "Martial Arts Master" in front of them, there is a comparison.

According to the estimation of the operation department, from the summarization of information obtained so far, it can be known that the revenue brought by the episodes of "Heavenly Way" may only be tens of millions. The most optimistic, it will not reach 100 million.

This achievement is far worse than that of "The Grandmaster of Martial Arts". When "Budao" was first launched, it brought in more than 200 million in revenue in one day, and the subsequent trend is quite good. So far, there are still good sales every day, and the total revenue has exceeded one billion.

Of course, if "Tian Dao" also has the same high trend, it is estimated that the final score will not be bad.

But now it seems...they can't do it!

In Youku's own video score, "Heavenly Way" still maintains a high score of 9.7. But this score of 9.7 is a mess. Turn your head and look at more reliable reviews, such as Douban, where the score of "Heavenly Way" is 6.6.

It’s not that Douban has no trolls, but their evaluation system, algorithm mechanism, and high-quality users themselves make their ratings relatively reliable in the domestic environment.

And the score of 6.6 can only be said to be a qualified level, which is still far from the excellent of 7.5.

It can be said that under Douban's evaluation system, "The Way of Heaven" is a very mediocre drama. Even if the score of "Budao" has dropped a bit after such a long period of time, it still maintains a score of 8.6, which can be regarded as an excellent work in the past.

At the same time, this kind of word of mouth is also reflected in the comment area of ​​Youku and complaints on social media.

Obviously, under the evaluation of the public, "Tian Dao" is not very good.

With a weak reputation, "Tian Dao" wants to make a comeback after a bad start? Difficult day.

The defeat of the enemy is of course a very good thing for "Ru Zi Di". This means that the previously worried "Tian Dao" may have a squeezing effect on "Ruzidi", which is much, much smaller all of a sudden.

In short, amid all the hustle and bustle, the film and television drama "Ruzidi" is online.

...

When Ge Mei returned to the dormitory, she slumped on the chair: she was really tired these two days.

She is a student of Xi'an Medical Department. She studies medicine. Recently, she has a project, so she gets busy. She usually does things, and she belongs to the kind of person who is hardworking. When she starts to do experiments, she will really spend the night in the laboratory if she tosses too late.

After tossing and tossing for a long time, it was finally time to relax.

If you are tired, it is also good to watch a drama and relax.

So, she remembered that there seems to be a drama recently, which seems to be quite popular - "Library of Heavenly Dao".

This drama was recommended to her by her roommate Dou Min. Because there is a little fresh meat that Dou Min likes in this drama, so that woman has followed this drama very early, and she even followed Ge Mei along with her.

Ge Mei doesn't chase stars very much, and she doesn't have any special interest in Xiao Xianrou. It's just that I heard that "The Way of Heaven" itself is adapted from a popular fantasy novel. A great fantasy drama to watch.

Originally, she planned to watch it for the first time, but a few days ago, she really didn't have time, so she can finally take a good look at it today.

Turned on the computer, logged in to Youku, clicked on "Library of Heavenly Path", and began to watch it.

It's just that, looking at it, I always feel something is wrong.

The first episode, I feel good.

The first episode of "The Way of Heaven" basically didn't tell any stories or anything like that. It just briefly described the background of the story. Improve skills, improve cultivation and other abilities.

The protagonist, who was originally in a bad situation, suddenly took off after getting the golden finger. When the villain happened to be provocative, the protagonist showed his abilities and slapped him in the face, looking very handsome.

During this process, a large number of fighting scenes were inserted. Although the plot seems a bit simple, Ge Mei thinks that the screens of this drama are really well done, the fighting design is also beautiful, and the fresh meat who plays the leading role is really handsome, and obviously, it should be done accordingly Fighting action training, fighting is more chic and beautiful.

Under such circumstances, the thinness of the plot is also covered up a lot.

So, yesterday she clicked to the next episode in a stable mood.

The plot of the next episode is still almost the same style, but the scenes of fighting are obviously reduced a lot.

After the visual stimulation is not so sufficient, more attention must be paid to the plot. But this is also the case, the plot of "Heavenly Way" makes Ge Mei feel a bit weird... The story of the second episode, and even the story of the third episode, seems a bit weird to her boring.

But despite this, relying on the occasional fighting scenes, she reluctantly watched it-although she dragged the video progress bar and jumped backwards.

The duration of each episode of "The Way of Heaven", including the cast and crew before and after, the theme song, the ending song, etc., adds up to almost an hour. As for Ge Mei, after watching the five episodes, it took less than two hours...

This situation is quite normal for her - she doesn't spend much time watching dramas, but she does watch quite a few dramas. Most of the dramas with mediocre quality, she skipped and watched them like this. Unless she came across a very good-looking and favorite work, she would be patient and watch it carefully.

Seeing that more than a dozen episodes of "Tian Dao" have been released, she plans to quickly scan through it, and then go to have a late-night snack. As a result, when watching the sixth episode, a prompt box popped up:

"The content of this episode is exclusive to members, and non-members need to pay one yuan to purchase."

She froze for a moment, and then realized that this is a paid drama!

Then what are you looking at? do not read.

Shrugging her shoulders, Ge Mei turned off the video interface without any hassle. Anyway, this drama is not very interesting. Apart from the fighting, there are no other highlights, just skip and watch, pass the time and finish the work.

She doesn't mind paying for works she likes, but it's impossible to pay for works she doesn't like very much.

After browsing the webpage casually and reading two articles, slowly, she began to feel a little bored.

It would be more comfortable to find a drama to watch, and I can watch it while eating supper later. She really doesn't want to do business today, she was too tired some time ago.

So, I searched for any dramas worth watching recently, and finally, on Weibo, I saw someone praising "Ruzidi".

"What is Game of Thrones? "Ruzidi" tells you the answer!"

"True palace fights! This is the real cruel court struggle! Three emperors died one after another, and the prince who had never been noticed was succeeded. The queen mother who was in power didn't like him, and always wanted to install another younger one." , a more obedient new emperor; his half-brothers don’t like him, thinking that he has taken away his own throne; there are eunuchs inside and powerful ministers outside... Even the emperor can only save himself.”

"What do you really mean by 'startling every step of the way'? Please come and read "Ruzidi". There is no romance, no love and hatred, and if you make a wrong step, you will die without a place to die!"

...

These remarks aroused Ge Mei's interest.

The so-called 'true Gongdou' and 'man's Gongdou', this really made her want to see it.

I searched up and said it was the work of 'Dimension Entertainment'.

Probably after thinking about the name, Ge Mei felt that she had a vague impression of it. I searched on the Internet, good guy, it turns out that "Fantasy Three Kingdoms" and "Martial Arts Master" are produced by this company!

She is the kind of person who just watches a drama, and doesn't even pay attention to the director, let alone the production company.

However, she has actually watched the two dramas before 'Dimension Entertainment', and she likes them very much.

Especially "Martial Arts Master", the fighting is very good, the key is the rhythm of the plot, and the filming is also very good.

"Dimension Entertainment should be a very powerful company that can produce "Fantasy Three Kingdoms" and "Martial Arts Master", right? You can also look forward to the new work..."

With this in mind, she opened the 'dimension platform'.

At that time, when she was watching "Martial Arts Master", she watched it on the 'dimension platform' - and she could only watch it on the 'dimension platform'.

After reading it, she also browsed other content in the 'dimension platform', but found nothing particularly interesting. I have seen "Fantasy Three Kingdoms", and several animations produced by Dimension Entertainment. She glanced at them and didn't continue watching. She was not interested in animation at all. The game community is quite lively, everyone is discussing "Taiwu Painting Scroll 2", but she doesn't play games, so she doesn't pay attention.

In addition to these self-produced content, although there are some other dramas and animations on the 'dimension platform', the quality is quite average.

So, after watching "Martial Arts", she didn't use the 'dimension platform' much.

But at this time, it seems to be just right.

She herself is an annual paying member. There are 81 episodes of "Ruzidi", the first three episodes are completely free, and members can watch the twelfth episode. At present, "Ruzidi" seems to be the first day of release, and only five episodes have been released. She just doesn't need to spend money and can watch them all in one go.

She is ready to take a good look, and if "The Ruzidi" is good, she doesn't mind buying the complete works directly.

Click on the content, skip the advertisement, and the opening scene is the palace in the middle of the night. Even though it was late, the lights were brightly lit.

"The emperor is dead!"

Wails filled the court.