Video Game Designer

Chapter 396: Dying Struggle

Publicity on the whole network, open beta with unlimited numbers, and Penguin and S2games have also communicated. All the heroes of HON in the national server can be tried for free instead of buying with gold coins. In addition, the game itself is associated with the Penguin game. There are also permanent skins for various props.

It can be seen that Penguin still wants to struggle. What is the strength of League of Legends, and what is the push strength of their HON.

After all, it can be regarded as an agency fee of 10 million US dollars, but this is only in the initial stage. If the data on the first day does not meet the requirements of Penguin Games, then the project will be directly cut in half, and the loss will be stopped in time instead of continuing meaningless publicity.

Of the cost of a game, research and development costs only account for half, or even one-third, and the real bulk is mainly from the cost of publicity

There are only a handful of loyal fans of the game's consumer groups, and most of them are temporary fans and follower fans.

These people have a characteristic, that is, when playing games, they generally don't refer to their true favorites. They play whatever games are played by many people, and which games are the most popular.

Then when a new game comes out, these people abandon this game and embrace the new game.

It is these so-called follower players who are actually the most powerful link in the main force of game consumption.

On the first day of server opening, HON official website posted a celebration message, and the highest number of online users exceeded 1 million.

As soon as this news was released, people in the domestic online game industry were all shocked.

Is the penguin game so awesome?

The number of online users of HON has exceeded 1 million, which means that the number of players of League of Legends and other games of the same type has decreased. After all, it is basically unrealistic to rely solely on newcomers to enter the pit.

Regarding HON, not only Penguin itself, but also Wangyi game department, as well as domestic first- and second-tier game manufacturers such as Shengda, all focus on the performance of HON.

The sudden appearance of League of Legends made everyone see that this market is profitable.

But Tianhe Network is too strong, and it spends a lot of money to squeeze in, and can only eat soup, is it worth it?

This is a question that all game manufacturers think about.

Unlike previous games on Tianhe Network, League of Legends is very different, a game that is difficult to compete with.

In the past, the games of Tianhe Network, such as PlayerUnknown's Battlegrounds and Road to Survival, were very decisive in plagiarizing, because they could clearly see the point of profit.

That is, there are barriers to entry for these games on Tianhe Network, and there are such a group of people who play games. They only play free games, no matter how bad the free games are for their leopard head Lin Chong, they will not hesitate.

But obviously League of Legends is not such a game. Like DNF, as a free game, it has already taken the lead in seizing the market, which makes it difficult for subsequent games to have a chance to surpass it.

Unless Tianhe Network commits suicide, this is almost impossible. What makes domestic game manufacturers feel helpless is Tianhe Network's operation of games.

This is the strategy of Tianhe Network. It can earn 100 million a month and the product has a life span of only one month.

Tianhe Network is willing to earn only 10 million a month, making its lifespan two years.

In the eyes of other game manufacturers, this is simply an unwise behavior.

A steady flow of revenue can make more money. There is no doubt that most game manufacturers understand this truth.

But they still choose to continue to make money, the main purpose is because it will allow them to earn more money.

Have this time to operate slowly, earn enough money in a short period of time, and then use the quantity to pile up, create a good-looking financial report, and the company goes public.

That's far more money than running a good game.

Don't think that domestic game manufacturers are not smart, they are stupid.

In fact, they think further and are more greedy than ordinary people.

A game may make him 10 million in the end, but once his idea can be realized, it will not be a simple 10 million.

Whether it's squeezing the game's lifespan or other things, as long as it doesn't affect the company and can submit a good financial report, then their goal has been achieved.

Countless people focused their attention on Penguin's HON, and soon some bigwigs in the industry got the related statistics the next day.

The highest number of online users on the first day was only 650,000, which was not as high as imagined, but almost cut in half.

After obtaining this data, the industry leaders of various domestic manufacturers all looked confused.

Although I know that you must not be able to do Tianhe Network, but it is not so good.

On the first day, the whole network was publicized, and then the good news was sent out that the highest number of online users exceeded one million. It felt like eating people.

Then in the blink of an eye the next day, your number of people online was cut in half?

And the person in charge of HON in Penguin Games has a look of lovelessness, how to play this!

Communicating with S2games, we have specially created privileges for the national server, including heroes, which can be used for free, and even skins can be unlocked by playing heroes to increase proficiency.

But that's it, the number of people exceeded one million on the first day, but they were suddenly cut in half on the second day, which is a bit more real.

Including the feedback about HON on the Internet, they basically stay on the evaluations of "complicated" and "heroes are ugly".

Although based on DOTA, HON has simplified, but compared with League of Legends, HON has not done enough in this regard.

Especially when domestic players have limited access to League of Legends, this has led to HON's evaluation being unflattering on both sides.

Players who like to play League of Legends feel that HON is too complicated.

Players who don’t like to play League of Legends, but like to play DOTA, went to play HON, but found that it is completely different from DOTA. Some unique elements of DOTA, such as the experience of denying and suppressing the opponent, are not reflected in HON. Denying the opponent The experience does not decrease, so it is useless for you to have a denial mechanism?

In this case, HON can be said to be no good at both ends.

Of course, the most important thing is about the first League of Legends League of Legends, and the online Shanghai qualifiers have officially started.

In the first stage, there is no commentary. There are a total of 84 participating teams, 84 to 42, BO1 competition system. After being eliminated, they will directly enter the loser's group.

It can be said to be extremely bloody, and this is also the first large-scale competition held by the League of Legends. Countless players have entered the client terminal and the live broadcast platform to watch.

So on the second day after HON announced that the highest online number exceeded one million on the first day, there was no sound from Penguin, but the official website of the League of Legends posted a data announcement to celebrate the highest online number of the League of Legends breaking through 7 million. mark.

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