Perfect Superstar

Business negotiation is not a game of play, especially when it involves high-value interests, it often requires a battle of wits and courage to reach a final compromise or give up.

SPG Entertainment or Park Zhenghao is still sincere about introducing "Blue Life and Death" to South Korea, but his appetite is too big for Lu Chen to accept.

But the specific conditions can be discussed. Park Zhenghao's first visit is obviously more tentative. Of course, he must be very satisfied if he can talk directly. It's just that Lu Chen's firm attitude towards his own interests made him hit a wall.

If it were the executives of other Japanese and Korean entertainment companies, they might be very unhappy. Many of them are used to being superior and have a superior attitude towards the domestic entertainment industry, thinking that they can just throw something out. Attracted a group of people to scramble.

Park Zhenghao is different. He has settled and worked in China for more than ten years. He has a deep understanding of Chinese culture and the domestic entertainment industry, so he understands Lu Chen's strength very well.

In the eyes of the representative of SPG Entertainment's China office, Lu Chen is China's Jin Xianping.

Kim Hyun Ping was the most famous entertainer in Korea from 2000 to 2010. He has amazing talent, created many classic music works, and has a tall and handsome appearance. The TV series and movies he filmed were once a sensation, and they are popular in the whole Asia. Has a wide range of influence.

It’s just that six years ago, Kim Hyun-ping was not satisfied with tossing around in the Korean entertainment industry, and looked down on the Chinese market. He ambitiously went to Hollywood, but after working there for several years, he failed to make a name for himself, and became an American film company for Asia. The special-type supporting roles set for the market have lost a lot of popularity in Korea.

Lu Chen is very similar to Jin Xianping who has just debuted. Both are high in the draft, the same tall and handsome, the same talented, the same outstanding musician, and the same...young and energetic.

Compared with South Korea's narrow and fiercely competitive market, China's entertainment market is too large, like a vast ocean, fully capable of accommodating Jiaolong's growth.

So as long as Lu Chen doesn't kill himself, his potential for development is endless!

SPG Entertainment can establish a good relationship with such a character, which is equivalent to investing in a potential stock.

That's why Park Jung-ho showed his sincerity by offering a "high price" of 800 million won to buy "Blue" in the first negotiation, and the additional conditions later were more of a test.

It doesn't matter if you don't reach an agreement, as long as you don't tear yourself apart, you can continue talking.

The so-called bottom line,

This is how it was explored step by step.

It was because of this position that the negotiations between the two parties were relatively harmonious, and there was no tense situation. Park Zhenghao left after sitting in Lu Chen's studio for two hours.

After sending the representative of the SPG Entertainment Company's China Office away, Lu Chen felt as if he had just finished a battle, and he was a little tired.

Chen Fei'er's understanding of Park Zhenghao is still too simple, this old fox is really difficult to deal with.

He has a tough personality, but not blindly tough, with a soft side and a needle hidden in the hard side.

Lu Chen said to Lu Xi: "If there is a chance in the future, I want to poach him!"

Lu Xi was speechless.

She has worked as Lu Chen's agent for more than half a year, and she has learned more and more about things in the entertainment industry, so she knows that people like Park Zhenghao cannot be dug up by her own studio. .

The domestic entertainment industry is greatly influenced by South Korea, and many large companies have also poached talents from their Korean counterparts, such as arrangers, choreographers, producers, directors, etc., and some directly poached artists.

But generally speaking, those who can be recruited are basically second- and third-rate characters.

Park Zhenghao is the representative of the China office of SPG Entertainment, a real high-level figure. If he wants to change his mind, he will only choose a big company like Feishi Records. How could he come to Lu Chen's studio? ?

Lu Chen's thoughts were too naive.

Of course, Lu Chen saw Lu Xi's disapproval, but he didn't explain in detail, because now is not the time.

It's true that Park Zhenghao is the top executive of SPG Entertainment, but this SPG executive is a famous person. He has worked hard to expand the market in China, and he has worked hard without credit, but his seat has never moved. .

Because Park Zhenghao is not the direct descendant of the current SPG chairman, but the former confidant!

South Korea's corporate system was learned from Japan, and it played a very important role during the economic boom of South Korea in the 1980s, giving birth to more than a dozen giant-level companies, such as the famous Samsung.

However, since the beginning of the new century, with the rapid development of emerging industries, South Korea’s corporate system has been severely impacted by the new culture. Rigid bureaucratic internal management and promotion based on seniority, coupled with high-level power struggles, have caused many companies to close down. Or faced with a difficult situation.

SPG is a top-ranked entertainment company in South Korea. It has not been established for a long time. It is also a family-owned enterprise. After the chairman who admired Park Zhenghao abdicated, he was firmly suppressed in SPG's China office.

In fact, in terms of credit, Park Zhenghao is fully qualified to return to South Korea and be promoted to a higher position.

In addition, Park Zhenghao is not a pure Korean. His father is a Northeast Korean who immigrated to South Korea in his early years.

These inside stories were revealed to Lu Chen by Chen Fei'er, and she deliberately inquired about them from insiders. It is considered an open secret in a certain circle.

Many people do not believe that Park Zhenghao will always guard SPG, but so far, he has not shown any signs of leaving SPG.

Through the previous talks, Lu Chen had the most intuitive impression of Park Zhenghao, and admired his sophistication and shrewdness.

If such a person who is proficient in China and South Korea can be recruited under his command, the benefits are self-evident, especially Lu Chen has always had the ambition to look at the Asian market.

Of course, Lu Chen's studio is too weak now, and it's a bit unrealistic to covet a talent like Park Zhenghao, but opportunities are always for those who are prepared!

Lu Chen said: "Sister, the venue in the art park must be negotiated, it doesn't matter if the price is high!"

Taking root in the art park is a very important step in the expansion of the studio. It is not only a question of a larger area, but the most important thing is the location and environment there, which are very suitable for the survival and development of the studio.

Lu Xi nodded, she had already made an appointment with Yu Jizhong to talk in the afternoon.

When it comes to specific contract negotiations, Lu Chen did not participate, but the subletting went smoothly. Lu Chen took Chen Xin to talk with Yu Jizhong for an afternoon and signed a formal contract.

The New Era Art Center in Beijing, also known as the art park, was completed in 2001. The industries there are limited in use, some of which have been bought out by companies, and some are exclusively for lease.

Yu Jizhong's art studio was rented from the art center management committee, but he signed a long-term contract and has the priority to renew it. Now he is equivalent to transferring part of the lease to Lu Chen.

This is in compliance with the rules. As long as it does not exceed the limited business scope, the park management committee allows subletting, but the price that Yu Jizhong rented at the beginning is definitely different from the current subletting price.

After signing the contract, Lu Xi made a budget sheet that night, and calculated the cost of moving the studio, rent plus decoration and recording studio construction, etc., at least 15 million.

Then he is entrusting Li Mubai to help approve the charity fund. The registered capital of 20 million needs to be spent 10 million, and this part of the money cannot be moved according to regulations.

In this way, 25 million yuan will be released, and a new drama will be released this year. The investment of the studio will definitely account for a large proportion, so the money earned from "Blue Life and Death" will not be enough.

Lu Xi also specially reminded Lu Chen that he signed the contract that Chen Feier transferred the house, even if the 30 million was paid off in 5 years, he would have to pay back 6 million a year!

After doing the calculations like this, Lu Chen found that he became a pauper again, and owed a whole lot of debt.

"Hehehe..."

After listening to Lu Chen's grievances, Chen Fei'er smiled happily on the phone: "Then write a few more songs for others, and the money will come back!"

As a representative of the new generation of singer-songwriters in China, and won two awards in the [Asian Chinese Golden Melody Chart], Lu Chen is definitely a hot figure in the pop music scene, and there are many people who want to buy songs from him.

If Lu Chen can really get down to writing, it won't be a problem to earn tens of millions, because he has thousands of excellent music works in his memory.

It's just that he never thought of becoming a song wholesaler, and he would not squander this precious wealth at will. On the one hand, he raised the threshold for inviting songs, and on the other hand, he also screened the partners for cooperation.

Now Lu Chen Studio's quotation is 500,000 yuan per song, which has reached the top level in the industry.

This offer frightened most people away, and caused a lot of discussion in the circle.

Chen Fei'er's ridicule came from this.

Lu Chen smiled and said, "Don't think about other people's things for now, just make your album first, that's the most important thing!"

"It's really nice to say, do you want me to lend you some money?"

A woman who is in love can't listen to sweet talk. Chen Fei'er's EQ and IQ were both reduced by his words: "You don't need to worry about that contract, it doesn't matter if you give me money later..."

If Lu Chen aspires to be a good boy who eats soft food, then he will be able to do it very successfully.

But he just wanted to slap his face swollen to pretend to be fat: "No need, I can still do it without writing songs!"

Of course, Lu Chen's self-confidence is not without reason, because as a celebrity, especially a popular celebrity artist, there is an important channel for making a lot of money - that is brand endorsement.

Among all the brands currently interested in cooperating with Lu Chen, Zhonghua Automobile is undoubtedly the biggest!

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