The Fantasy Entertainment Empire

Qiluan hated spies, most of them because of peer competition.

His popularity has never been comparable to that of spies. He was against the spies at the beginning, it was indeed because he drank a little wine that day, got a little hot, scolded the spies for plagiarizing his article without any trouble, in fact, he himself knew that it was nothing.

But later, when he confronted the spy again, it was not just that he didn't like this person.

After that plagiarism incident, he found that the popularity on his side rose instead of falling.

This is a wonderful thing. There are also benefits to being on the self-media that is more popular than yourself.

So, later on, Qiluan became addicted to touching porcelain, not only touching spies, but sometimes others, without exception, who were more popular than himself.

After a long time, people gave him the nickname "Seven Dogs", but he didn't care about it himself.

A dog is a dog, what's the matter? Being called a dog, the extra advertising costs are worth it!

As for the bet with the spy this time, he didn't care at all about taking a selfie video of the slap in the face.

At that time, if the box office of "Hell Apartment" really takes off, it's a big deal to go back and pretend to be dead. This kind of thing, with his face, is completely capable of doing it.

Or, if you really shoot a video and upload it, it seems that it is not impossible? Maybe it will be a hot search, and if the public opinion is well guided, talk to the trustworthy side. Maybe the negative effect can be accepted, and it can increase its popularity again.

I am simply a genius!

What's more, he really felt that "Hell Apartment" couldn't get up.

As a niche horror movie, with such a bad start, it is too difficult to make a comeback at the box office in the later stage.

...

Zhang Dongrui just walked out of the movie theater with a few friends, his face was still a little pale.

He had just finished watching Apartment Hell.

The movie I just watched was a bit scary. But after calming down a little at the moment, after recollecting it, I found that there are many places in this movie that are worth reminiscing besides horror.

Zhang Dongrui is a fan of Tanzi. He often finds some good movies in Tanzi's movie reviews and then goes to watch them. After reading the previous article praising "Hell Apartment", he developed a certain interest in this movie.

He is also a movie fan himself. Although he doesn't have a special love for horror movies, he doesn't have much resistance.

Before going to see the movie, he posted the movie tickets in one of his fan groups in the same city, and unexpectedly found that there were a few people who also bought tickets, so they decided to make an appointment to come together.

Before watching the movie, these movie fans communicated with each other a lot. There were four people in total, and after chatting with them, they found out that they were actually attracted by friends' recommendation and the good word-of-mouth about this movie on the Internet.

Some people come with anticipation, while others treat it with a scrutiny attitude.

But after watching the movie, the four people's attitudes are very unified.

During the short walk from the theater, no one spoke, as if they were still immersed in that world.

They watched the 3:00 p.m. show, which was neither good nor particularly bad, and it was almost five o'clock when they came out. It was embarrassing to have dinner or not.

It's just that nobody cares about that right now.

"What do you think of the movie?"

Someone opened his mouth, as if he opened everyone's chatterbox, and others commented one after another.

"Good looking, the best horror movie of the year."

"The technique is quite special. The obvious split-act scenes advance the story, but because of the main line of the 'apartment', the movie does not look messy. This director has a bit of skill."

"The director is Fan Zhe, the boss of Dimension Entertainment. This company made animations and TV dramas before. I have seen some of them, and they are all very good. I didn't expect that the boss of this company would be able to make movies by himself. Such a work comes."

"Huh? This is the director's first work? It's amazing to be able to reach this level! Except for a little tenderness in some places, the whole looks smooth."

Everyone had a meal together, chatting about this work and discussing the plot non-stop at the dinner table, and finally returned happily.

After returning home, Zhang Dongrui turned on the computer and found that several fan communication groups had become very active.

Click to open it, and seven out of ten people are discussing the movie "Hell Apartment". People who have watched it are chatting with each other about what is good about the movie, and how to explain the suspenseful places. Their discussion also made many people who hadn't watched it itchy and asked questions, and then they were constantly amwayed.

Of course, there are those who don't like watching horror movies, and they will also be persuaded by everyone to try it, and maybe it will open the door to a new world.

Zhang Dongrui also joined them.

I recommended this work in the exchange group, and gave this film a "five-star praise" on Douban, and forwarded it to my circle of friends, calling it the best horror film of the year.

He has always been like this, willing to share his favorite movies with everyone, and enjoy it.

...

The same thing didn't just happen to Zhang Dongrui.

Although the box office performance of "Hell Apartment" in the first week was not very good, it only took in less than 20 million box office in four days.

However, the film's reputation has always been good.

From the first day of junior high school, "Hell Apartment" scored 8.1 points on Douban, which is considered a very good result. In the next few days, this score is still rising, and has now risen to 8.3.

In addition to simple ratings, many people who have watched the movie are not stingy with their praise. This also attracted many people who had no interest in the movie to the cinema.

This is directly reflected in attendance.

Originally, the film "Hell Apartment" had a relatively good attendance rate, but when more and more people are interested in this film, but the number of films scheduled is very small, the attendance rate The data has been greatly improved further.

After entering the second week of broadcast, "Hell Apartment" averaged more than 40 moviegoers per game.

This is not bad data.

At the same time, the box office data has also improved significantly.

On November 5th, Monday, the box office of "Hell Apartment" was about 3 million, a drop of nearly 40% compared to the weekend.

Everyone felt that this movie was probably just like this, and the scheduling managers of the major theaters further lowered its schedule.

Unexpectedly, under such circumstances, on the 6th, that is, Tuesday, the box office rose to 3.5 million.

4.2 million on Wednesday and 4.6 million on Thursday. And the average attendance per game has been rising.

Theater managers are not stupid, whichever movie can make money will naturally be released.

When the average attendance per game of "Hell Apartment" got higher and higher, those who reacted more sensitively decided to increase the number of films scheduled for this film.

On Friday, the box office soared to 7.4 million, and the average attendance per game increased further. The single-day box office even surpassed the first day of the show!

"Hell Apartment", it looks like it has been brought back to life!