The Richest Man Yang Fei

To be reasonable, this person is really making excuses.

It's obviously the price you just set, and it's also the bid you just bid, how can you open your eyes and talk nonsense?

The leader looked around and said, "Who is going to do the math? If the exchange rate he said is used, what would it be?"

What he was worried about was, if according to Albert's exchange rate, it was equal to or exceeded Yang Fei's bid, what would be the calculation?

Yang Fei said flatly: "Even at the exchange rate of 1:8.7, it is only 156.6 million."

When the leader heard this, he laughed and said, "So, it's still a little bit worse?"

After listening to the translation, Albert's expression changed again.

Yang Fei said: "Yes, Mr. Albert, do you want to change another exchange rate? Just mention 1 to 9. If you can't bring it up, you can find your country's Mr. President and ask him to discuss with the Federal Reserve. Bring the exchange rate to 1:9 for a few days! Then you will definitely surpass me."

Asami Sao translated it in time.

What Yang Fei said was black humor.

A few days ago have passed, how to raise the exchange rate?

Everyone listened, and all laughed.

Albert frowned, helplessly accepting the fact of the fiasco, his mouth opened and closed again, and he said excitedly: "Oh, my God! This is really unfortunate news, we actually lost the brand of Zhonghua toothpaste !"

He pressed his forehead with his hands, and said in great pain: "I simply don't know how to explain to the headquarters!"

Asami Sao translates in real time.

Yang Fei said: "Mr. Albert, if you are interested, you can come and buy my factory!"

He brooded over this stalk, and played it again.

Albert stroked his bearded chin, and stretched out his hand: "Mr. Yang, I think, there will be such a day, and then, I hope we can have a good talk."

Yang Fei shook his hand tightly, and proudly said: "Welcome!"

Albert looked at Yang Fei's confident and resolute eyes, and said dejectedly, "Congratulations!"

Unilever's Chinese representatives expressed their blessings to Yang Fei, and then left one after another.

The leader, Ma Xiangyang and others shook hands with Yang Fei one by one, congratulating him again on his successful victory.

With Yang Fei's strength, it is impossible to defeat Unilever.

However, this time he won the bidding with a slight advantage. He won so dangerously and so happily!

The most important thing is that the brand of Zhonghua toothpaste has finally fallen into the hands of Chinese people.

This is the ultimate meaning of Yang Fei's victory.

Qianjian Sayang couldn't help asking: "Boss, why are you so accurate in your shots? Just surpassed them?"

Yang Fei said with a smile: "The Zhonghua toothpaste brand is valued at 130 million. With the British people's savvy, the price they are willing to pay is probably that much, so I reported this figure. Unexpectedly, they are more expensive than I imagined." Even more generous, actually gave a high price of 153 million. We really narrowly won."

Qianjian Sayang doesn't know the truth of Yang Fei's words, but she has long admired Yang Fei's vision and judgment.

Ma Xiangyang said: "Mr. Yang, shall we talk about the construction of the new factory?"

Yang Fei said: "Yes, Mr. Ma, please sit in my room!"

Ma Xiangyang said: "I really want to hear Boss Yang's suggestion on the development of the toothpaste factory, please."

After the leader left, Ma Xiangyang and Yang Fei came to the hotel room.

"Mr. Yang, I have admired the name of Jiebai laundry detergent for a long time, and I deeply admire the marketing work of the Jiebai brand. Even if you don't come to see me, I would like to visit you and talk to you about brand operation. "

"Don't dare." Yang Fei laughed, "Let's discuss with each other."

"Boss Yang, do you have any good suggestions?"

"I think of three points for the time being. First, the brand is getting younger and the market is changing with each passing day. Zhonghua toothpaste has a glorious past and once occupied half of the domestic toothpaste market. If such an old brand cannot adapt to the development of the times,

The road ahead is not long. "

"Brand rejuvenation?" Ma Xiangyang was a little confused, this word was so new to him!

Yang Feidao: "There is a saying that is good. Talented people come out from generation to generation, each leading the way for more than ten years. The new generation of young people will become the mainstream of the consumer market. People of each age have different consumption concepts. The new generation Young people may not only recognize brands, they care more about being pleasing to the eye and easy to use.”

Ma Xiangyang nodded frequently: "It makes sense! No wonder the sales of Zhonghua toothpaste have been getting smaller and smaller recently. It turns out that the market is getting younger!"

Yang Feidao: "After I took over the brand of Zhonghua Toothpaste, all products of the whole line will be newly launched, and a new brand image will be launched to give consumers a young and confident brand concept, so that the brand will transform from a relatively old image to a young and modern new brand image. .”

Ma Xiangyang felt a sense of confidant when we met each other late, clapped his hands, and said: "That's great! Listening to what you say is better than studying for ten years! Mr. Yang, please continue. You just said that there are three points, and this is the first point." A little."

Yang Fei smiled lightly and said, "The second point is to improve the product line."

"Product line?" Ma Xiangyang asked while thinking, "Our product line is the most advanced, and there is a production line that has just been imported."

Yang Fei laughed and said: "I'm not talking about the production line, but the product line. The toothpaste product line should have 5 series of whitening, fresh breath, full effect, Chinese herbal medicine and anti-moth. There must be at least 10 varieties of toothpaste, covering A more comprehensive demand for toothpaste efficacy forms a more complete product line."

Ma Xiangyang suddenly realized, waved his hands, and said with a smile: "I made you laugh. I made a joke."

Yang Fei said: "Boss Ma just misunderstood me."

Ma Xiangyang said: "What else? What is the third point?"

Yang Fei said: "The third point is also the most important point. If there is no point, then no matter how well the first two points are done, there will be no effect."

Ma Xiangyang couldn't help feeling itchy: "Then tell me quickly."

Yang Fei chuckled: "President Ma, you have to tell me the truth."

Ma Xiangyang was taken aback: "What's the truth?"

Yang Fei said: "Your factory is also in the washing powder business. The market share of Baimao washing powder is not large now. You are so active in learning from me, but you don't care about the leased Zhonghua Toothpaste Factory? Is laundry detergent looking for a development direction? Isn't it?"

Ma Xiangyang lowered his head, smiled embarrassingly, waved his hands, and said, "To be honest, I do have such an idea. I was puzzled, how could Clean White be a new laundry detergent brand in a short period of time?" , get such a large market share? I sincerely ask you for advice, and I also ask Boss Yang for advice."

Yang Fei smiled and said, "Let's talk about the laundry detergent slowly. Let me talk about the third point just now!"

Ma Xiangyang said: "Okay, I'm all ears."

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